The following Ford video is a not-so-subtle retaliation against Chevy.

Shake things up and throw something spicy in the back of your truck. If you don’t have a clue on where to even start, pop inside.

The bed of your truck is a blank canvas for whatever you need it to be. Pop on inside if you desire a little inspiration for what you can do with yours.

Ford says its 2017 Super Duty is the toughest, smartest, and most capable one ever. Part of doing more with that increased capability includes towing heavier loads – and carrying larger slide-in campers.

This is just how much aluminum the closed loop recycling process at Ford’s Dearborn Stamping Plant saves…

Ford’s decision to switch the body and bed of the F-150 from steel to lightweight aluminum was made in order to give the truck greater hauling and towing capabilities, and better fuel economy. The Blue Oval chose to make its money-maker meaner and greener.

When the 2017 Raptor debuted back at the 2015 North American International Auto Show in Detroit last January, it made its appearance as an extended-cab with a 5.5′ short bed. Since we know that the Raptor will be available as either a SuperCrew or SuperCab, we also wondered if there’d be additional bed size options for the new truck.