July Sales Numbers

Reply Subscribe

Thread Tools

Search this Thread

Aug 3, 2005 | 11:52 PM

#16

BigF350

FTE Leadership Emeritus

Joined: May 2004

Posts: 18,787

Likes: 30

From: Melbourne, Aus

I tend to agree about the Mark LT.
Whatever we think of the truck, I have no doubt it will sell. The timing of the release of it (and the Harley edition F150) has been impecable.

One thing, it would be good if it had a greater differentiation to the F150, then it would sell in phenomenal amounts.

Who thought a Porsche 4x4 was a good idea?

Aug 4, 2005 | 12:07 AM

#17

150ford

Post Fiend

Joined: Feb 2004

Posts: 5,378

Likes: 3

From: nebraska

Can anybody tell me what the differece is between a GMC truck and a Chevy Silverado is. The only differece I notice is the front clip but maybe theres more.. Wouldnt GM save money making one style of truck instead off two. Since there losing so much money maybe they should quit one or the other. I really wonder if GM will have to eliminate some off there car lines. Theeres just not enough demand for all there models

Aug 4, 2005 | 01:01 AM

#18

truckman

Senior User

Joined: Aug 2003

Posts: 146

Likes: 0

Quote:

Originally Posted by 150ford

Can anybody tell me what the differece is between a GMC truck and a Chevy Silverado is.

This article does a nice job in comparing and contrasting the different nameplates. http://www.popularmechanics.com/auto...s/1271051.html

Aug 4, 2005 | 01:20 AM

#19

polarbear

Thread Starter

Post Fiend

Joined: Feb 2004

Posts: 10,728

Likes: 1

From: Damascus-Boring, Ore

"As for the differences between the Silverado and Sierra, well, GM would have you think these trucks aren't twins. But the fact is, the only difference between these trucks is front sheetmetal and badging. Pick the styling you like better, or play the GMC and Chevy dealers against each other. Either way, you get a great truck."

I think I've mentioned this before- inside GM, there's only 1 truck division, not two (or four, if we count Buick and Cadillac). Eventually, there should be more of a difference between Chevy and GMC- but GM's been telling us this for years.

As far as consolidating into one division- ain't gonna happen. GMC is the corporate truck division, although Chevy is the big seller. Can't really eliminate GMC, and certainly can't eliminate Chevy.

Aug 4, 2005 | 10:22 AM

#20

Red Star

Posting Guru

Joined: Jul 2005

Posts: 1,832

Likes: 0

Quote:

Originally Posted by truckman

I hope the new Lincoln truck sells better than the Blackwood version...or whatever they called it. Lincoln Truck seems like an Oxymoron.

Mark LT has to sell better than Blackwood did. Blackwood's sales were so low it was discontinued after only 18 months.

Aug 4, 2005 | 10:28 AM

#21

150ford

Post Fiend

Joined: Feb 2004

Posts: 5,378

Likes: 3

From: nebraska

The Mark LT had big sales last month.

Aug 7, 2005 | 02:25 AM

#22

truckman

Senior User

Joined: Aug 2003

Posts: 146

Likes: 0

Quote:

Originally Posted by Red Star

Mark LT has to sell better than Blackwood did. Blackwood's sales were so low it was discontinued after only 18 months.

If I were a sales manager I would stay far away from the Mark LT. Lets be serious here - a truck is a truck. Marketing a truck like its a BMW is just plain dumb. The advertisement in Fortune magazine is downright ridiculous. The target market is way off - if some rich - well to do socialite buys a truck - it will be a Cadlilac. If a farmers wife wants a new rig - they might by a Lincoln/Ford F150 Markup. My worthless .02 cents

Aug 7, 2005 | 02:20 PM

#23

osbornk

Postmaster

Joined: Nov 2004

Posts: 2,511

Likes: 0

From: Marion, VA

Quote:

Originally Posted by truckman

They won't buy a Cadillac if they want or need an actual truck. A Suburban with the top cut off in the rear is not a truck. The people who will buy the Lincoln Mark LT are the people who buy the Lincoln Town Car instead of a Ford Crown Vic. They are after the extras, superior treatment at the dealer (per the latest survey) and the Lincoln name.