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In California GM has joined up with Ebay so car buyers can visit www.gm.ebay.com or www.chevy.ebay.com to peruse new models. They can either negotiate a price with a dealer and/or purchase at a fixed "buy it now" price. Will Ford emulate this? It can't hurt.
i think it's a stupid idea my self. They will either set the buy it now prices to high or set the reserve to high. What would be good is if they just done a auction with no reserve. This would def start moving vehicles. Another stupid idea from GM like all the others they have.
I think its smart....you can buy virtually everything else online....why not a car???
The current sites don't do the same thing, you can't have a price and conditions with one click of the mouse.....this ebay idea might be something worth while...
this isn't really that new ..lot of car dealership sell new cars on ebay ...but this is the the first advertes one
+1
been seeing Dealerships sell vehicles on eBay for a long long time now. nothing special about it. Just somebody at GM "reinvented" the wheel apparently
been seeing Dealerships sell vehicles on eBay for a long long time now. nothing special about it. Just somebody at GM "reinvented" the wheel apparently
Well the crazy thing is someone is employed by GM to think of new and unique ideas that people have already done. GM all over.
You hear people all the time "I bought this on ebay" alluding that it must have been a good deal. GM will have some success with this.
I rented a car this summer for my lenghty trip to Maine and ended up with a Buick Lucerne after I was promised a Fusion (upgrade) and was not impressed or nor dissatisfied. Very little power at take off and when I went to open the trunk lid, the entire cluster pushed back into the dash panel. However, the car felt solid and rode very well and achieved an average of 26 mpg's.
I don't think that GM's quality has improved and I think that they need a more innovative way to market thier nice looking vehicles.
GM is much like the governemnt. Mediocrity rules the day.