[QUOTE=Clubwagon;17962559 To spell it out for you: Sell 100 trucks at $10K margin or 1000 trucks at $5K margin. Which would you rather do? That's obvious unless it costs $5 million more in investment to get those 1000 trucks built and delivered.[/QUOTE]


No s#$% sherlock, how about a medal for passing 1st grade economics. Now be a good little boy and go read my post which has nothing to do with volume and everything to do with cannibalizing a more profitable sale with a less profitable sale. Geez, with you as a supplier no wonder some of the OEs you mentioned went bankrupt and/or are at the bottom of the heap in areas like quality and design.

 

I am beginning to think Blwnsmoke and clubwagon are the same person because both of you can't read or interpret basic English. Seriously, do you people have nothing better to do that to misconstrue content you read on this forum. Now I allegedly said that " Ford's 300k a year SD is more important then Ford's 700k a year F150". That's just a complete and total lie. I never said that and only a complete moron would infer that from my comments. Either learn to read or quit commenting, it's that simple. Seriously, is there a way to mute you two?

 

Holy cow dude. Got a chip on your shoulder? I was responding to the quoted post, not anything you had posted. In your first reply to me you completely ignored ROI, which is the fundamental purpose of going into business in the first place.

I have now doubt you'll flip out over this one too. Have fun.

 

Dude, I just don't like it when someone takes a thread on a tangent that had nothing to do with the original comments then goes on to state why the poster is wrong. I said originally that the baby diesel had anemic towing numbers and (although capable of more (inferred)) Ford would never let it get close to the SD b/c the SD had higher margins and they would not want to cannibalize those sales. That seems pretty simple and something any 3rd grader can grasp. next thing I know, I've got blownsmoke saying of course F would rather sell 2 150s over one SD. No S@#$. They'd probably rather sell 1,000,000 mustangs over one SD but what does that have to do with my statement? The answer is "Nothing". Just like your comments have to do with my statement, "NOTHING". So, both of you double down on statements that have nothing to do with my post all while claiming I don't know what I am talking about (obfuscate much?).

So, forgive me. I'm saying the same thing over and over again only to have you two continue to bloviate about the 150 being higher volume and more important to the company. OF COURSE IT IS, but that doesn't meant F would want someone to buy an F150 over a higher margin SD. If that were the case, then why make SDs at all. Again, I reference F's exist from non profitable vehicles as an example of a CPV analysis that points out what anyone with a pulse would know; you can't make money by selling things at less than what it costs you to produce, distribute and sell that item. And, if you have something that is a hot commodity, mark it up and; lastly, don't compete with yourself (said differently, don't let less profitable vehicles cannibalize more profitable vehicles). Basic construct of how to make money.

I am sorry if you got offended. I feel this thread has gotten way off topic where a few of us with obvious experience think we know more than the other. Okay, so be it. Not worth arguing about it b/c it is an apples to oranges argument. You and blwn basically wondering why I don't see the same thing as you when I am looking south and you are looking north. Different arguement, different topic, not the same thing. So geez, yeah, I got a chip on my shoulder but I can assure you that I am laughing right now about it. Hope you guys are too.

 

But I never said that. All I did was make a point about how a company determines profit on a particular product. Then you said I was "wrong". When I explained myself you began belittling me. If it so elementary, why did you not get it the first time?

 

again, my apologies if I misinterpreted your post or offended you. Let's get back to the positiveness of the forum.

 

Thanks. Glad to.

 

 

I think the truck will sell. There are a lot of people that just like to drive trucks, but don't ever tow anything. People that will just use the bed for light duty if at all and the 1300lbs will be more than enough. The mpg will be what makes or breaks this truck. I do think it will need to be substantial though to really take off. I would like to see some comparison tests with the eco boost for sure.