Bonus Built?
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Joined: Mar 2005
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From: Eastern Washington
Bonus Built?
I've had my '50 Ford "fresh barn find" F-3 for a month or so now. I still do not know what "Bonus Built" means, but see it all over when discussing these trucks. What are "Bonus Built" trucks? Everything from 1948-50? Some special upgrades? I'm sure there are a bunch of you that can answer this in no time...
Thanks!
Thanks!
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Joined: Dec 2004
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From: San Jose, CA
"Bonus Built" was a monicker (sp?) that Ford used to advertise their vehicles. It's king of like "Built Tough" in the recent years' ads.
Any Ford truck from 1948-1952 is a "Bonus Built" truck. They were dubbed "Bonus Built" because they had more features than any other brand truck on the market. There were also other monickers like the 1 Million Dollar cab. It had to do something with Ford spending a million dollars to redesign the cab.
Check out the ads from the era and you'll see what I'm talking about.
Someone else will chime in and provide more info.
Ilya
Any Ford truck from 1948-1952 is a "Bonus Built" truck. They were dubbed "Bonus Built" because they had more features than any other brand truck on the market. There were also other monickers like the 1 Million Dollar cab. It had to do something with Ford spending a million dollars to redesign the cab.
Check out the ads from the era and you'll see what I'm talking about.
Someone else will chime in and provide more info.
Ilya
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The million dollar cab refers to the 53 (54 & 55 too), because Ford claims to have spent that on development. They did ergonomic studies and marketing research, which had heretofore only been done on cars.
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Joined: Jan 2001
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It may be "Bonus Built," but my '48 leg room ain't much I'm cramped to the point of mybe "supercabbing" it for more leg room.
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Joined: Jan 2001
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From: SE Wisc. (the Rust Belt)
I am 6' 2" and 250+lbs, let's just say I'm big boned, and I don't have any trouble with my '49. The steering wheel does seem to grow a little every year, but that discussion was raised last year and this seemed like a common problem with this trucks. I am still doing research on the cause of this phenomenon 
Roast em' if you got 'em
Joined: Mar 2005
Posts: 21,970
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From: Rio Rancho, NM
All these years I've been blaming my wife for "shrinking" my clothes in the wash, now I find that my truck is part of the conspiracy too??? Dang! You just can't hide from it
Bobby
Bobby
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Joined: Jan 2001
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From: SE Wisc. (the Rust Belt)
Do you guys really think there is a conspiracy? Come on, grow up, but if there is maybe it could be a connection with the hair loss too. 
Now, I think we're really getting off subject and George is going to yell at us.
Now, I think we're really getting off subject and George is going to yell at us.