I was given some bound volumes of our town's newspaper from the 1940's. I found this advertisement for Ford pickups in the January 14, 1948 issue. Thought some of you might enjoy it too!
-Smoky

 

COOL!
I like collecting 48-50 truck ads

 

yes, ads like that are rare, papers wear off easily.

and bobj, it's one unique collection. i never knew anyone collecting classic ads. nice.

 

Neat! It looks in good shape, you could frame it with a piece of glass and hang it in the garage.

Dylan1952

 

Thanks! These volumes have a whole year of the newspaper bound in covers like a large book. They were stored indoors all these years and in very good shape. A lot of national ads, the war years volumes are pretty interesting too. They date from 1943 to 1951 but '49 and '50 were missing.

If I come across any others, I'll post them too.
-Smoky

 

our folks should check out this topic once in a while to get back to their riding days..

 

I must have a ton of ads from the Life and Saturday evening Post magazines. I also have 99% of the 48-52 Sales brochures for F-1 thru F-8 models. I also have the 48-52 Salesman's Data books. Good source on optional equpment.
I also collect anything to do with Ford Parts Department operations. Parts books, Order pads, Training manuals, etc.. I have over 200 parts ads from the 40's thru the mid 60's.
I have a tall dresser in the rec room that is filled with this stuff! Some day I need to organize all of it,

Barry

50 F-1

 

Barry, no wonder you're the answer man

If you ever want to relieve yourself of your library I call first dibs!

 

Wow. Thanks for sharing. I love seeing the old ads of these great F1 trucks. I wish I was local so I could come over and bum a chance to read some of those old papers. I love reading that old stuff. It's like looking into a time capsule. I won some stuff in an auction a few years ago and they were wrapped with some old newspapers from the early '20s and '30s and some of the articles were about the capture of some notorious big name gansters, like the ones that rolled in the old Model A's and carried tommiguns. Neat old stuff.

 

I love the old car ads. Especially the artwork for the ads of the late 40's through early 60's before the factories went to actual pictures. Below are a couple of links that have alot of ad, unfortunately not many for Ford trucks but some of you guys might find them interesting. I have tons of pics from Ephemera scrolling as my screesaver. Love the artwork.

Barry, Sounds like you got one heck of a collection!! I'm envious! If you have a pretty high resolution scanner the guys at the old car manual project would love scans of anything you would like to share. Check out the link, they are car nuts like us who are just tryig to post ads, manuals, tech books ,etc


http://www.ephemeranow.com/
http://www.tocmp.com/

Bobby

 

I looked through three of the volumes today. One ad for '49 Ford cars, but it's a misprint with the front page in reverse laid over it. The Ford dealership stopped ads during the War years, since production of new models stopped during that time. There was a large ad for the resumption of new car sales, but no illustrations. So, thus far, no more truck ads, but maybe the other volumes will turn up something.

I did find a couple Firestone tire ads that are pretty cool which I'll scan. Jeep ran a small ad for awhile, and a lot of service station ads but not much else automotive-related.

These papers are a great find and very historical for the town as very few old copies of the local newspaper have survived the years. They came my way as I've spent the last 30 years copying old photos of the area, gathering what info is still around and written a few books on it.

One big problem for scanning is they are bound into books and it's very hard to get it laying flat so the center of the page will copy. My digital camera isn't quite able to get anything hi-res enough to be useful. A bit too musty for extended close reading sessions, but I sure enjoyed looking through them.

The issues carried a lot of national and world news as well, plus generous wartime coverage. The paper was owned at the time by then-South Dakota Congressman Francis Case, so that may explain the more worldly view for such a smalltown newspaper. He later became a well-known Senator. Coincidentally, my father worked for Senator Case in D.C. during the 50's and was a newspaperman himself, as was I for 11 years.

The most notable item carried was news about a post-war proposal to name the Black Hills as "Capitol of the World." Later, they toned it down a bit and merely tried for a time to get the United Nations located here. An architect was assigned to submit plans for the buildings, and apparently 50,000 brochures were to be printed up with his designs. I wonder if any of those ever survived? What a grandiose scheme, but such were the ways of local bureaucrats in those years!

-Smoky

 

Bobby had posted this link: http://www.ephemeranow.com/

If you go there the pictures are thumbnailed, and are just partial shots of the complete ad.

The challange; See how many things you can identify, just by looking at the thumb nail.

I got a real "Brain Snap" by actually recongnizing some of the products in thoses ad's that I hadn't seen in decades.

 

Great find. I have a few that I have found over the years. A piece of history!