Notices
2017 - 2022 Super Duty The 2017-2022 Ford F250, F350, F450, F550 & F600 Super Duty Pickup and Chassis Cab
Sponsored by:
Sponsored by: CARiD

So why does Ford Corp keep taking orders?

Thread Tools
 
Search this Thread
 
Old Mar 4, 2022 | 06:15 PM
  #1  
morepower02's Avatar
morepower02
Thread Starter
|
Tuned
Joined: Jul 2003
Posts: 259
Likes: 148
So why does Ford Corp keep taking orders?

Mind boggling. No scheduling the last few weeks. Rumor of slim to none March allocation. Plant closed completely next week. On and on.
 
Reply
Old Mar 4, 2022 | 06:40 PM
  #2  
Qvan666's Avatar
Qvan666
More Turbo
20 Year Member
Liked
Loved
Community Favorite
Joined: Oct 2003
Posts: 525
Likes: 288
From: Wonderful, Fun, Pahrump!
I'll try to field this one even though I have no affiliation with Ford.

They have a fancy computer program that can help them plan what they can build based on current and projected availability of parts. Once the computer says no more then they will quit taking orders. You have to remember as they get closer to MY switchover it will probably take longer to get your truck or possibly get flipped to a MY23. There are some people waiting now that are approaching a year since order and many more in the 5-10 month window. They build as they can.

bob
 
Reply
Old Mar 4, 2022 | 08:50 PM
  #3  
Doug Savage's Avatar
Doug Savage
Tuned
Joined: Apr 2021
Posts: 388
Likes: 231
IMHO……. Because not taking orders is the equivalent of a ‘closed” sign on your business front door. WAY better to take orders you know you can not fill in a timely fashion, than to essentially force customers to your competition. They would rather have the bad PR (which they certainly do) of the constant pushing out of build dates, than to never had had the chance to sell that truck. The psychology of at least giving customers a build date (that changes five times) is enough for most customers to wait it out. The customer always has “hope” that the next build date/week is going to be the real deal….. Ford is banking on it. Quite literally.

 
Reply
Old Mar 4, 2022 | 08:51 PM
  #4  
Joe T's Avatar
Joe T
Hotshot
5 Year Member
Liked
Loved
Community Favorite
Joined: Mar 2017
Posts: 10,136
Likes: 1,361
From: Chaz
They slowly take them and the price inflates.

Its normal business put yourself in their position.
 
Reply
Old Mar 4, 2022 | 08:58 PM
  #5  
twobelugas's Avatar
twobelugas
Logistics Pro
Liked
Loved
Community Favorite
Top Answer: 1
Joined: May 2021
Posts: 3,957
Likes: 2,305
Originally Posted by Qvan666
I'll try to field this one even though I have no affiliation with Ford.

They have a fancy computer program that can help them plan what they can build based on current and projected availability of parts. Once the computer says no more then they will quit taking orders. You have to remember as they get closer to MY switchover it will probably take longer to get your truck or possibly get flipped to a MY23. There are some people waiting now that are approaching a year since order and many more in the 5-10 month window. They build as they can.

bob
the fact that they are still taking F450 orders when there are people waiting a year or more for their well equipped order while others who order after the first orders already got theirs already tells me the forecast system is not working correctly or outright broken and overridden without any FIFO or by margin or other logic.
 
Reply
Old Mar 4, 2022 | 09:01 PM
  #6  
twobelugas's Avatar
twobelugas
Logistics Pro
Liked
Loved
Community Favorite
Top Answer: 1
Joined: May 2021
Posts: 3,957
Likes: 2,305
Originally Posted by Doug Savage
IMHO……. Because not taking orders is the equivalent of a ‘closed” sign on your business front door. WAY better to take orders you know you can not fill in a timely fashion, than to essentially force customers to your competition. They would rather have the bad <acronym title="Page Ranking">PR</acronym> (which they certainly do) of the constant pushing out of build dates, than to never had had the chance to sell that truck. The psychology of at least giving customers a build date (that changes five times) is enough for most customers to wait it out. The customer always has “hope” that the next build date/week is going to be the real deal….. Ford is banking on it. Quite literally.
this makes more sense than “they have a process”

shifting the burden of wait times to customer AND being able to brag about how many retail orders are on the books makes it a win-win for Ford.
 
Reply
Old Mar 4, 2022 | 09:37 PM
  #7  
morepower02's Avatar
morepower02
Thread Starter
|
Tuned
Joined: Jul 2003
Posts: 259
Likes: 148
Originally Posted by twobelugas
this makes more sense than “they have a process”

shifting the burden of wait times to customer AND being able to brag about how many retail orders are on the books makes it a win-win for Ford.
sad really
 
Reply
Old Mar 4, 2022 | 11:00 PM
  #8  
GAZZILLA's Avatar
GAZZILLA
Cargo Master
5 Year Member
Liked
Loved
Community Favorite
Joined: Apr 2021
Posts: 2,557
Likes: 1,645
From: Bighorn Basin, NW Wyoming
I like how Ford sent out $3000 “Exclusive Cash Offers” on Super Duties that aren’t available.
 
Reply
FTE Stories

Ford Trucks for Ford Truck Enthusiasts

story-0

Ford's 2001 Explorer Sportsman Concept Looks For a New Home

 Verdad Gallardo
story-1

10 Best Ford Truck Engines We Miss the Most!

 Joe Kucinski
story-2

2026 Shelby F-150 Off-Road: Better Than a Raptor R?

 Brett Foote
story-3

2027 Super Duty Carhartt Package First Look: 12 Things You NEED to Know!

 Michael S. Palmer
story-4

10 Most Surprising 2026 Ford Truck Features!

 Joe Kucinski
story-5

Top 10 Ford Trucks Coming to Mecum Indy 2026

 Brett Foote
story-6

5 Best / 5 Worst Ford Truck Wheels of All Time

 Joe Kucinski
story-7

Ford Super Duty: 5 Things Owners LOVE, 5 Things They LOATHE!

 Joe Kucinski
story-8

Every 2026 Ford Truck Engine RANKED from WORST to FIRST!

 Michael S. Palmer
story-9

The Best F-150 Deal of Every Trim Level (XL through Raptor)

 Joe Kucinski
Old Mar 5, 2022 | 05:27 AM
  #9  
William Owens's Avatar
William Owens
Mountain Pass
5 Year Member
Liked
Loved
Top Answer: 1
Joined: Feb 2021
Posts: 241
Likes: 153
It’s better for them to take the order for a 22 and then try to get customers to convert to a 23, than to say you can’t order a 22, or a 23. If they don’t take the order at all, people will go to GM or Ram and place an order.
 
Reply
Old Mar 5, 2022 | 05:37 AM
  #10  
azfansinnc's Avatar
azfansinnc
Tuned
Joined: Aug 2020
Posts: 391
Likes: 144
Originally Posted by William Owens
It’s better for them to take the order for a 22 and then try to get customers to convert to a 23, than to say you can’t order a 22, or a 23. If they don’t take the order at all, people will go to GM or Ram and place an order.
…who are having the same issues and will do the same thing.
 
Reply
Old Mar 5, 2022 | 06:43 AM
  #11  
doyall's Avatar
doyall
Mountain Pass
20 Year Member
Liked
Joined: Aug 2003
Posts: 211
Likes: 55
From: Montgomery, AL
Originally Posted by William Owens
It’s better for them to take the order for a 22 and then try to get customers to convert to a 23, than to say you can’t order a 22, or a 23. If they don’t take the order at all, people will go to GM or Ram and place an order.
If Ford can't build MY22's, does anybody - including Ford - think they can build MY23's?
 
Reply
Old Mar 5, 2022 | 06:56 AM
  #12  
Poncho450's Avatar
Poncho450
Lead Driver
10 Year Member
Community Builder
Liked
Loved
Joined: Oct 2014
Posts: 5,934
Likes: 1,351
From: NY/Canada border
Originally Posted by William Owens
It’s better for them to take the order for a 22 and then try to get customers to convert to a 23, than to say you can’t order a 22, or a 23. If they don’t take the order at all, people will go to GM or Ram and place an order.
If you have information that Ram & GM are getting parts and cranking out orders you know more than the rest of us. I checked in on a Ram forum this morning and saw the same complaints I see here about waiting months on end, no dealer communication, shipped trucks sitting in rail yards for weeks, etc.
People may go to the other guys and place an order. But I think they'll be in for more of the same that Ford customers are seeing.
 
Reply
Old Mar 9, 2022 | 03:50 PM
  #13  
SloScooter's Avatar
SloScooter
Senior User
Joined: Nov 2017
Posts: 156
Likes: 0
They have Rams sitting on the lots here in Carlsbad CA……asking about 6K over MSRP. If you order one, its 6.5K off the MSRP. Weird how that works. Not sure how they are not short on supplies but Ford seems shorter as we have a F450 on order for months and a Bronco for over a year. I might put in an order for a Ram 3500 limited dually and see if it comes in before my F450.
 
Reply
Old Mar 9, 2022 | 04:01 PM
  #14  
Hexidecimal's Avatar
Hexidecimal
New User
Joined: Feb 2022
Posts: 12
Likes: 10
Originally Posted by SloScooter
They have Rams sitting on the lots here in Carlsbad CA……asking about 6K over MSRP. If you order one, its 6.5K off the MSRP. Weird how that works. Not sure how they are not short on supplies but Ford seems shorter as we have a F450 on order for months and a Bronco for over a year. I might put in an order for a Ram 3500 limited dually and see if it comes in before my F450.
This is strictly dealer greed and you will never convince me otherwise.

I keep hearing nonsense like "nothing on the lot to sell, so we can't make the same money" which is simply not true. Dealers are still putting in these build orders at cost or hold-back, charging people MSRP or a little bit under, and a ton of new build orders are being placed at all makes because that's the new avenue to sell. Even a dealer like Granger, who is doing builds at 2% under invoice is making money on these builds for sure and at high volume; it just so happens that they were ahead of the curve and are actually providing a good deal in a sellers market. The dealers WANT the lots to stay empty, so they will mark-up new and used inventory on the lot to incentivize people to either pay the premium or add to their growing volume orders. The game has changed and salesman are still working in the best interest of their dealerships and their bottom line.

When in history has dealers had their allocation queues loaded up and backlogged, churning easy new builds for months and months and months? It's an automated sales pipeline today; the vehicles sell themselves and all dealers have to do is sit back and watch the cash pour in. People who want instant gratification pay the premium, all others, get in line for the unlimited money glitch!
 
Reply
Old Mar 9, 2022 | 04:04 PM
  #15  
d7velo1's Avatar
d7velo1
More Turbo
Joined: Feb 2022
Posts: 556
Likes: 402
From: Texas
Originally Posted by doyall
If Ford can't build MY22's, does anybody - including Ford - think they can build MY23's?
I'm hopeful that things will improve 2nd half of '22+

Covid shutdowns seem to be over for the most part so vendors should be able to supply parts more consistently. Semiconductor supply will also slowly improve as we move forward...
 
Reply



All times are GMT -5. The time now is 10:13 PM.

story-0
Ford's 2001 Explorer Sportsman Concept Looks For a New Home

Slideshow: Ford's bizarre fishing-themed Explorer concept has resurfaced after spending decades largely forgotten.

By Verdad Gallardo | 2026-05-12 18:07:46


VIEW MORE
story-1
10 Best Ford Truck Engines We Miss the Most!

Slideshow: The 10 best Ford truck engines we miss the most.

By Joe Kucinski | 2026-05-12 13:09:47


VIEW MORE
story-2
2026 Shelby F-150 Off-Road: Better Than a Raptor R?

Slideshow: first look at the 810 hp 2026 Shelby F-150 Off-Road!

By Brett Foote | 2026-05-12 12:50:07


VIEW MORE
story-3
2027 Super Duty Carhartt Package First Look: 12 Things You NEED to Know!

Slideshow: Everything You Need to Know about the 2027 Super Duty Carhartt Package!

By Michael S. Palmer | 2026-05-07 17:51:06


VIEW MORE
story-4
10 Most Surprising 2026 Ford Truck Features!

Slideshow: 10 most surprising Ford truck options/features in 2026.

By Joe Kucinski | 2026-05-05 11:17:22


VIEW MORE
story-5
Top 10 Ford Trucks Coming to Mecum Indy 2026

Slideshow: Here are the top 10 Fords coming to Mecum Indy 2026.

By Brett Foote | 2026-05-04 13:49:49


VIEW MORE
story-6
5 Best / 5 Worst Ford Truck Wheels of All Time

Slideshow: The 5 best and 5 worst Ford truck wheels of all time

By Joe Kucinski | 2026-04-29 16:49:01


VIEW MORE
story-7
Ford Super Duty: 5 Things Owners LOVE, 5 Things They LOATHE!

Slideshow: Ranking the 5 things owners love about their Super Duty and 5 things they don't

By Joe Kucinski | 2026-04-29 16:36:49


VIEW MORE
story-8
Every 2026 Ford Truck Engine RANKED from WORST to FIRST!

Slideshow: Ranking all 12 Ford truck engines available in 2026.

By Michael S. Palmer | 2026-04-22 13:32:20


VIEW MORE
story-9
The Best F-150 Deal of Every Trim Level (XL through Raptor)

Slideshow: The best Ford F-150 deal for every trim level (XL through Raptor)

By Joe Kucinski | 2026-04-21 15:59:01


VIEW MORE