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My dealer is selling my traded in F150 damn near for what I paid for it. Good luck to them!

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Old 02-01-2019, 09:54 AM
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My dealer is selling my traded in F150 damn near for what I paid for it. Good luck to them!

Like some of you know, I traded in my 18 F150 RR Lariat for a 19 F350 Lariat. As of 2 days ago, they have already put my old F150 on the lot for 56,588 with 6700 miles on it. I paid 56724 for it last April and that truck was special ordered also. You can buy a brand new 2018 F150 Lariat cheaper than that and there are tons of them left on the ground. They would be lucky to sell that truck for 49-50k. They have me 46k trade in value on it. Here is the link. Just copy and paste on your url.

https://www.goganleyford.com/vehicle-details/used-2018-ford-f-150-lariat-1FTFW1E58JKE12949

Has any of you on here had your dealer very highly mark up your trade when they put it on the lot?? I understand dealers need to make money but for that price, that truck will sit for at least 2 mos unless they luckily get a clueless buyer.
 
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Old 02-01-2019, 09:59 AM
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Don’t hate the player, hate the game, hopefully you got a decent price on trade for it.
 
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Old 02-01-2019, 10:10 AM
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Originally Posted by mhoefer
Don’t hate the player, hate the game, hopefully you got a decent price on trade for it.
I know....I ordered my truck back in October and they offered me 46k trade in for it. Other dealers at the time tried to offer me 41-43k at the time. NADA clean retail with the options and miles I have on it is 46,500 and it's another 2k if its CPO. I think its fair which is why I did it. If they want to price it to move which they should, they should price it between 50-52k then come down to 49-50k if someone makes an offer. They should try to turn it over as fast as they can for a certain price is all I'm saying
 
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Old 02-01-2019, 10:16 AM
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They have to hike it up to leave room for negotiation. If they are initially over priced they do tend to stay on the lot and price will drop every couple of weeks until it sells.
I traded in a 1 year old mustang and they posted it on the website for more than I paid for it new. Of coarse it stayed on the lot for nearly 3 months and I watched the price drop down to nearly what they gave me on trade in for it before they sold it. If they allowed any negotiation they sold it for less than they gave me.
 
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Old 02-01-2019, 10:25 AM
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Honestly If I'm looking at a used vehicle for $56588 Im not paying more than $48. So that high price is just room for negotiations.
 
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Old 02-01-2019, 10:38 AM
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They are trying to sell their new 2018 inventory sitting on their lot by pricing your used '18 similar...a customer is more inclined to buy new this way...they will sit on your trade for now...
 
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Old 02-01-2019, 11:18 AM
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Originally Posted by LiquidSteam
Honestly If I'm looking at a used vehicle for $56588 Im not paying more than $48. So that high price is just room for negotiations.
Exactly!! That's what I was thinking.
 
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Old 02-01-2019, 11:38 AM
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I suspect that their strategy is to offer the late model year truck with low mileage at a “discount” from the conveniently provided $63K window sticker price. One way or another, they’ll drop their price, and the next buyer may well feel that they “scored a deal”.

Regards,
Jim / crewzer
 
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Old 02-01-2019, 12:03 PM
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Originally Posted by SDcrewzer
I suspect that their strategy is to offer the late model year truck with low mileage at a “discount” from the conveniently provided $63K window sticker price. One way or another, they’ll drop their price, and the next buyer may well feel that they “scored a deal”.

Regards,
Jim / crewzer
That's most likely it. They hope someone comes in and looks at a low mile clean '18 for thousands off MSRP, negotiate down a bit, and sell way over the retail price making a nice profit while the buyer has the $63k MSRP on the brain and feels like he got $10k+ off. In reality they pay at or over retail, or worse what they could have purchased a new/leftover '18 for.

If that buyer doesn't walk in then cross of the $56k price, mark it on 'sale' for $49k and make it 'look' like a steal. Have to love dealerships and sales tactics. There's a buyer out there for everything they come up with!

 
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Old 02-01-2019, 12:24 PM
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That truck will sell. Dealer isn't stupid and there are people who don't look at all the numbers and pricing combinations....they see something they like and they want it now. The used truck market is stupid high with used prices and they keep on selling them. I ordered my last two SDs because I could get new with warranty for almost the same price as used. It doesn't make sense but it is what it is.
 
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Old 02-01-2019, 12:27 PM
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There's an *** for every seat.
 
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Old 02-01-2019, 12:57 PM
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They are not SELLING it for that price, they are ASKING that price.
Where it will probably sell is the averagr buyer that is upside down on their current vehilcle, and less than perfact credit.
They can offer a higher value for their trade-in than it is worth on this overpriced used truck, making the "numbers work"
 
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Old 02-01-2019, 01:45 PM
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Sounds about right. I traded in my 13 Raptor for a new Raptor and they gave me $43K for my 13. They put the 13 on the lot for $49K.

Sam.
 
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Old 02-01-2019, 01:45 PM
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Why even care? It isnt your truck anymore.
 
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Old 02-01-2019, 01:47 PM
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Now adays current market value is based on what similar vehicles such as your trade in, sell for at wholesale auctions, within a 100 mile radius of the dealership. They all have a computer network that allows them to see what whole sale auction price is, compaired to retail at competitors lots. Most will try and hold 5k on you. I do some work with a large corporate conglomerate, that has spread nation wide. Pre owned managers dont even have any say so over what your trade in value is. Pictures are submitted to their corperate office, and they shoot back what they are going to give you for the trade. Any negotiations from then on out come out of the gross that they have into the new preowned unit a potential customer may be looking at. You more than likely live in an area where the majority of used car buyers are upside down in the 5-10k range. When you buy a new vehicle all they are doing is playing games with rebates and incentives and then coming off of their holdback in order to hold some gross while still making a car deal. As these corporate dealerships are taking over they are trying these used car super center concepts in the cities, where they are selling preowned no haggle to make 1 to 2 hundred dolars off of a unit, and then hold points in financing. As i sit here in the parking lot of my BMW dealership i am watching the car idustry fall apart all around me. They are trying to figure out how to control the pricing in the industry to squash independent dealerships, maximize profits, and corner the new and used market. Its scary when you work in the business. Car salesmen are going to be a thing of the past in less than 5 years. Thats why i stick to fixiing dents :-)
 


Quick Reply: My dealer is selling my traded in F150 damn near for what I paid for it. Good luck to them!



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