Better Rust control, Better Bed supports
If you drive a new truck off the lot in the salt belt regions without taking drastic rust control measures (Ospho, LPS, electronic rust protection, Ziebart, tranny fluid undercarriage wash then a ride on a dusty road etc...) your left with an unsightly rotting hulk with in 5 years. Not acceptable for a 50-90K+ truck!!!
Suggestion:
Offer a factory salt belt corrosion control package option where certain body holes and cavities are blocked off or opened up. Paint or powder coat the frame and chassis parts. Get rid of the gaping holes under the cab and in its its supports etc...etc...Come up with a tail gate seam that doesnt rust within the first year of service.
I know we salt belters cant expect them to last like an Arizona truck or youd be outta business, but 4-5 years with rot holes is unacceptable. My 95 Jeep GC is just now starting to rust through...thats a 20 year old well washed vehicle driven in the salt belt.
Dear Father Henry, for god sakes have we deleted the sponge like material sandwiched between the inners and outers on the rear quarter panels yet? We'd really like to eliminate the standard rear wheel well rot-out look, as its no longer in "vogue". For the record...Who puts a sponge in a wheel well between two pieces of metal in a 4X4! Sir that particular engineer needs their walking papers after 15 years if this!!

but in the meantime, I'm using fluid film every year on my 2012
Wicked winter this year, tons of salt and not a smiggin of rust...works for me
PS you nailed the hot spots with the fender wells and bed supports - I gave it extra loving there
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The best thing you can do is trade every 3-5 years if you can afford to. I think if you soak the foam with fluid film that should slow the rust down quite a bit. I know some guys say to pull that foam out but I'd be hesitant to do that because then you just opened up a crack to catch dirt that will be impossible to get cleaned out.
It's too bad Ford didn't stick with the type of foam that they used in the '04-'08 F-150's. That stuff was fairly solid feeling and the '05 that I sold to my dad still doesn't have a hint of rust around the wheel wells or bed supports, and I didn't use any type of rust treatment on it. Actually, I've only seen a couple of 04-08 body style F150's with rusted out wheel wells.
The best thing you can do is trade every 3-5 years if you can afford to. I think if you soak the foam with fluid film that should slow the rust down quite a bit. I know some guys say to pull that foam out but I'd be hesitant to do that because then you just opened up a crack to catch dirt that will be impossible to get cleaned out.
It's too bad Ford didn't stick with the type of foam that they used in the '04-'08 F-150's. That stuff was fairly solid feeling and the '05 that I sold to my dad still doesn't have a hint of rust around the wheel wells or bed supports, and I didn't use any type of rust treatment on it. Actually, I've only seen a couple of 04-08 body style F150's with rusted out wheel wells.
If you drive a new truck off the lot in the salt belt regions without taking drastic rust control measures (Ospho, LPS, electronic rust protection, Ziebart, tranny fluid undercarriage wash then a ride on a dusty road etc...) your left with an unsightly rotting hulk with in 5 years. Not acceptable for a 50-90K+ truck!!!
Suggestion:
Offer a factory salt belt corrosion control package option where certain body holes and cavities are blocked off or opened up. Paint or powder coat the frame and chassis parts. Get rid of the gaping holes under the cab and in its its supports etc...etc...Come up with a tail gate seam that doesnt rust within the first year of service.
I know we salt belters cant expect them to last like an Arizona truck or youd be outta business, but 4-5 years with rot holes is unacceptable. My 95 Jeep GC is just now starting to rust through...thats a 20 year old well washed vehicle driven in the salt belt.
Dear Father Henry, for god sakes have we deleted the sponge like material sandwiched between the inners and outers on the rear quarter panels yet? We'd really like to eliminate the standard rear wheel well rot-out look, as its no longer in "vogue". For the record...Who puts a sponge in a wheel well between two pieces of metal in a 4X4! Sir that particular engineer needs their walking papers after 15 years if this!!

Ford has actually been painting less parts on the SD compared to what they were before. Just looking under the truck there are so many places that could have been designed/engineered to minimize the holding of moisture, salt and other debris but the engineers just could not get it figured out.
Keep on top of and repair the rust the best you can or deal with it. Buying a new vehicle every few years is a total waste of money and they are not going to get built any better in the future.

but in the meantime, I'm using fluid film every year on my 2012
Wicked winter this year, tons of salt and not a smiggin of rust...works for me
PS you nailed the hot spots with the fender wells and bed supports - I gave it extra loving there














