Ford EcoGuide Helps Commercial Fleets Save on Fuel Costs

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Ford Transit

EcoGuide uses GPS to help drivers to save fuel along the way, Ford Transit will be the first to use it.

When it comes to making deliveries, companies want to make sure all goes as smooth, quick, and efficiently as possible to protect as much of their bottom line. With fuel prices always in flux, the easiest way to keep costs down is to leave the lead feet at home. As always, though, more could be done in this regard.

For British companies ready to order new Transits for their fleets, Ford of Europe has the perfect solution for them: their brand new Ford EcoGuide.

Ford Transit

“Everyone has experienced occasions when we have to brake suddenly if a bend is tighter than expected, only to speed up again afterwards,” said Transit chief program engineer Michael McDonagh. “EcoGuide will help avoid this, saving drivers fuel, time and stress.”

Ford Transit

Arriving in Transit, Transit Custom, and Tourneo Custom vans in the middle of 2019, the EcoGuide uses the vans’ GPS to not only encourage delivery drivers to gently accelerate, but also to slow down at the right time in given situations, thus avoiding hard braking, followed by quick acceleration.

Ford Transit

The EcoGuide can see what the road is like up ahead, from downhill grades to upcoming speed limits, then inform the driver via icons on the instrument panel to slow down ahead of time while also choosing the right gear for the situation. The system can also provide encouragement of good driving habits with a “halo” around the digital speedometer, growing in size the better the driver performs.

Ford Transit

The new Transits gain more fuel efficiency with powertrains like the EcoBlue Hybrid diesel, which gives the van as much as 3 percent improved fuel economy compared to a standard diesel. Plus, it can carry more loads in the back, and with FordPass Connect, help those handling logistics improve fleet utilization and running costs.

Ford Transit

While the British market will enjoy saving pounds at the pump with Ford’s new EcoGuide, there’s no word on when or if U.S. Transits and other fleet vehicles will receive the same tech.

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Cameron Aubernon's path to automotive journalism began in the early New '10s. Back then, a friend of hers thought she was an independent fashion blogger.

Aubernon wasn't, so she became one, covering fashion in her own way for the next few years.

From there, she's written for: Louisville.com/Louisville Magazine, Insider Louisville, The Voice-Tribune/The Voice, TOPS Louisville, Jeffersontown Magazine, Dispatches Europe, The Truth About Cars, Automotive News, Yahoo Autos, RideApart, Hagerty, and Street Trucks.

Aubernon also served as the editor-in-chief of a short-lived online society publication in Louisville, Kentucky, interned at the city's NPR affiliate, WFPL-FM, and was the de facto publicist-in-residence for a communal art space near the University of Louisville.

Aubernon is a member of the International Motor Press Association, and the Washington Automotive Press Association.

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