Ford EcoGuide Helps Commercial Fleets Save on Fuel Costs

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Ford Transit

EcoGuide uses GPS to help drivers to save fuel along the way, Ford Transit will be the first to use it.

When it comes to making deliveries, companies want to make sure all goes as smooth, quick, and efficiently as possible to protect as much of their bottom line. With fuel prices always in flux, the easiest way to keep costs down is to leave the lead feet at home. As always, though, more could be done in this regard.

For British companies ready to order new Transits for their fleets, Ford of Europe has the perfect solution for them: their brand new Ford EcoGuide.

Ford Transit

“Everyone has experienced occasions when we have to brake suddenly if a bend is tighter than expected, only to speed up again afterwards,” said Transit chief program engineer Michael McDonagh. “EcoGuide will help avoid this, saving drivers fuel, time and stress.”

Ford Transit

Arriving in Transit, Transit Custom, and Tourneo Custom vans in the middle of 2019, the EcoGuide uses the vans’ GPS to not only encourage delivery drivers to gently accelerate, but also to slow down at the right time in given situations, thus avoiding hard braking, followed by quick acceleration.

Ford Transit

The EcoGuide can see what the road is like up ahead, from downhill grades to upcoming speed limits, then inform the driver via icons on the instrument panel to slow down ahead of time while also choosing the right gear for the situation. The system can also provide encouragement of good driving habits with a “halo” around the digital speedometer, growing in size the better the driver performs.

Ford Transit

The new Transits gain more fuel efficiency with powertrains like the EcoBlue Hybrid diesel, which gives the van as much as 3 percent improved fuel economy compared to a standard diesel. Plus, it can carry more loads in the back, and with FordPass Connect, help those handling logistics improve fleet utilization and running costs.

Ford Transit

While the British market will enjoy saving pounds at the pump with Ford’s new EcoGuide, there’s no word on when or if U.S. Transits and other fleet vehicles will receive the same tech.

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Since launching her professional writing career nearly a decade ago as a fashion blogger, Cameron Aubernon has written for a handful of online and print publications on a wide variety of subjects, including expat issues, fashion, music, and, of course, the automotive industry. The automotive expert was even the editor-in-chief of a popular online lifestyle publication, where she reviewed luxury cars and interviewed fellow automotive enthusiasts.

A graduate of The Evergreen State College Class of 2005 with a bachelor's in liberal arts, Aubernon took a left turn from fashion writing into the automotive realm when she asked a fellow writer via Facebook if she could write for their site. Following an internship, stints with a couple of hyper-local online publications, and a move to Seattle, she made her then-biggest impact with The Truth About Cars, writing full-time for the publication from 2013 to 2015.

Currently, the highly-regarded automotive journalist is a frequent contributor to the high-traffic Internet Brands Auto Group websites Rennlist, Club Lexus, LS1Tech and Mustang Forums, among others.

Aubernon’s expert knowledge of all things Ford trucks has also made her a mainstay as one of the most prolific writers on Ford Truck Enthusiasts and F-150 Online.

Aubernon can be contacted via email at [email protected].

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