2010 MODEL YEAR MAJOR PRODUCT ACTIONS

• In 2010MY, F150 will continue to offer: XL series (MSRP incl. D&D starting at $22,355), STX series (MSRP incl. D&D starting at $25,380), XLT series (MSRP incl. D&D starting at $26,550), FX4 series (MSRP incl. D&D starting at $36,065) and Lariat (MSRP incl. D&D starting at $34,180), King Ranch (MSRP incl. D&D starting at $41,175) and Platinum (MSRP incl. D&D starting at $43,050).

New for 2010MY:

• New Offerings/Packages
  • F-150 SVT Raptor (MSRP incl. D&D starting at $38,995). Available on SuperCab 4x4 with 133" wheelbase. Key standard content includes: 5.4L 3V EFI V8 engine, unique suspension including internal bypass Fox Shox, 35" BFGoodrich All-Terrain Tires, electronic locking rear axle, unique exterior styling, trailer tow package, cast aluminum running boards, SYNC, Sirius, and leather/cloth captains chairs with flow thru console and more….
  • F-150 Harley Davidson (MSRP incl. D&D starting at $43,665). Available on SuperCrew 4x2 and AWD with 145" wheelbase. Key standard content includes: 22" polished forged aluminum wheels, chrome billet style grille with body color surround, heated/cooled 10-way power front seats with driver's side memory, 2nd row heated seats, chrome twin-tip tuned exhaust, ambient lighting, Sony 6-disc in-dash CD changer, reverse sensing system, rear view camera and more...
  • FX2 Sport: (Late availability, MSRP incl. D&D starting at $31,885). Available on SuperCab and SuperCrew 4x2. Key standard content includes: 18" machined aluminum wheels, unique billet style grille, body color front/rear bumper, unique lower valence, accent color 6" angular step bars, chrome tip exhaust, fog lamps, sport cloth captain's chairs w/ flow thru console and more...
• New Standard Equipment
  • MyKey on STX series and above
  • Sport cloth captain's chairs on FX4 series
  • Power sliding rear window w/ privacy tint and defrost on Lariat series
  • Ambient Lighting on Platinum
  • Second row heated seats on Platinum and King Ranch
  • Sony Audio on Platinum and King Ranch
  • Vinyl flooring on XL SuperCrew (carpet is optional)
• Features and Options No Longer Available
  • Flareside box
  • Pueblo Gold two-tone paint on XLT
  • Two-tone paint on FX4
  • Medium Stone interior on FX4
  • FX4 Stand alone optional leather Leather seats on FX4 (now only available with Luxury pkgFX4 luxury package)
  • 5.5' box/133" wheelbase on SuperCabs (excluding F-150 SVT Raptor)
  • SFE package
  • FX4 optional 17" wheel and tire
  • 17" machined aluminum wheel with painted accents on XL SuperCrew
• New Stand Alone Options
  • Raptor Luxury Package (MSRP: $1,950). Content includes: 40/Console/40, 10 way power driver and passenger seats with heat and driver memory, DEATC – Dual Electronic Automatic Temperature Control, Sony audio with multi CD, Power/heated/signal/driver-dimming memory sideview mirrors, power adjustable pedals, Memory system – power adjustable pedals, power mirrors, power seats.
  • Raptor Interior Color Accent Package (MSRP: $395). Content includes: Orange accent front seats with unique leather insert seating surfaces, orange accent rear seat vinyl seating surfaces, orange accent IP center stack appliqué finish and orange accent door panel appliqué finish.
    Raptor Graphics package (MSRP: $1,075). Content includes: Multi color "read through" graphics that covers the bed and rear of cab, Unique SVT fenders.
  • Molten Orange Tri-coat paint (MSRP $495) available on Raptor only
  • White Platinum Tri-coat paint (MSRP $495) available on Lariat, King Ranch and Platinum (late availability on Platinum series)
  • Vinyl flooring optional on XLT SuperCrew (carpet is standard)
  • 20" premium painted aluminum wheel on FX2 (MSRP $755)
• Revised Options
  • Power sliding rear window adds defrost (MSRP: XLT - $350, FX4 - $225)
  • Heavy Duty Payload Package now includes 3.73 limited slip axle (MSRP: $1,500) (late availability)
  • Max Trailer Tow Package now includes Trailer Brake Controller (MSRP: XL/XLT $680, FX4/Lariat $330)
  • Max Trailer Tow Package now available on base XLT with 17" wheels/tires (no longer requires chrome package)
  • FX4 Luxury Package adds power sliding rear window with defrost and removes sport captain's chairs (now standard on FX4) (MSRP: $2,950)
  • XLT Chrome Package addsnow also includes a unique billet style grille (MSRP: $1,545)
  • Lariat Chrome Package addsnow also includes a unique chrome mesh insert grille, chrome door handles with body color bezel and 6" chrome running board (MSRP: $1,420)
• Other Notable Product Updates
  • New 17" steel wheel design for XL and Heavy Duty Payload Package
  • BP fuel label deleted from inside gas cap
  • Upgraded brake system: New rotors, front calipers, master cylinder, brake booster, and linings. Improved brake feel, reduced stopping distance, reduced brake dust
  • STX cloth seat becomes common with XL ; loses map pockets and armrest with cupholder and storage
  • Trailer Brake Controller display moved to cluster
  • New Exterior Colors: White Platinum tri-coat (late availability on Platinum), Molten Orange tri-coat (Raptor only), Ingot Silver, Tuxedo Black, and Lava (Harley only)
  • Dropped Exterior Colors: Amber Gold, Brilliant Silver, Stone Green, Black, and White Sand tri-coat

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Say whaaat?

 

what the heck no more two tone fx4 and no more flareside...and better brakes?

 

Where did you get all this information from?

I don't think those colors are dropped they are just renamed basically..?

 

The better brakes are the only thing I would like on my 09. Glad they dropped White Sand, makes me like it even more; if that's possible.

 

Got the info from another site.

I don't know if I agreee with you on the colors. White Sand is gone and replaced with Platinum White; two different colors. I don't know about the Black and silver, but I would guess different shades.

 

I like the addition of the billet grills. The current grills are hideous. Forgive me if I offend anyone. The black and painted grills ahve actually grown on me as the chrome is just too damned much.

Tim

 

SFE package gone already????

Upgraded brakes.....about time

 

It's not really gone though is it? I mean you could still order a 4x2 4.6 3V right? It will just be an XL, XLT, or STX.

 

Yeah there's a thread over on f150 online about the updates. Some good and i guess the SFE is gone because of the new engines coming out in 2011.

 

I was hoping Stone Green was only going to be a 1 year run...there aren't that many of them, and when people see mine they always ask where I got it, what color it is, and who painted it for me. It's either brown, green or gray depending on the sunlight. The Ford sight shows it as some un-Godly green color and it's not even close. When I tell them it's Stone Green, they say they wish they'd seen that color at the dealer when they bought theirs. I was looking for a silver one when I bought it.

 

Same here - I love the color. Was looking for the darker grey when I saw the Stone Green and switched.

 

I'd be awfuly suprised if ford got rid of black as a color. Especialy given it history with the company. Afterall Henry Ford said anyone could have a model t in any color just so long as it is black. For 2 reasons. 1 it was the only color Ford used. And 2 it was the cheapest color to produce.

 

Umm... tuxedo black is taking blacks place. Tuxedo black is a metallicy black, that looks really good.

 

The SFE is more than just the 2wd 4.6 3v....i'm really suprised its going unless the new motors are coming early......