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If a dealer/salesman sells a truck under X Plan, then sells the same truck for the same price but NOT under X plan, does he make the same money? Or, is one way more lucrative than the other for the dealership?
Anyone? I would love to know this also. I have an x-plan deal on the table and am frantically trying to get a pin. If I fail, it would be helpful to understand what the dealer would be giving up if he gives me the same price without the x-plan pin.
The simple answer: The dealer would make more by selling a truck for X Plan than if he sold the truck for the X Plan price to a buyer without on X Plan PIN. They used to get about 2% of the X Plan price for handling the sale, I don't know if that figure is still accurate though.
So say the dealer sells a truck at invoice, call it $35,100. He will make the holdback money on that truck. If he sells it for X Plan, he will still get the holdback, but also somewhere around $700 more for handling an X Plan sale.