Ford Dealer
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Postmaster
Joined: Feb 2003
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From: Kentucky
Ford Dealer
My local Ford dealership is making me do double takes when I drive by as of late. Last week he had all of his new Ford pickups out on the front row facing the highway, for all of us passerbyers to see and admire. ...
One day there was a 05 Chevy full size PU sitting in that row with the new Fords. Today, there is a newer Toyota Tundra sitting beside the new F350' s out on the front row. I see a lot of brand loyalty on this forum. What do you guys think about this dealer mixing up his herd ?
One day there was a 05 Chevy full size PU sitting in that row with the new Fords. Today, there is a newer Toyota Tundra sitting beside the new F350' s out on the front row. I see a lot of brand loyalty on this forum. What do you guys think about this dealer mixing up his herd ?
FTE Leadership Emeritus
Joined: May 2004
Posts: 18,787
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From: Melbourne, Aus
Well I take it those vehicles previous owners were more satisfied with a blue oval 
The day I will be truly happy is I drive past a Ford lot - and there ain't a Ford on it... Its just full of Mercedes, BMW's and Porsches...
The day I will be truly happy is I drive past a Ford lot - and there ain't a Ford on it... Its just full of Mercedes, BMW's and Porsches...
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From: Kentucky
Good replies guys, but to me it still doesnt seem right. Fifty feet up over these new Ford trucks is the HUGE blue oval sign. The lot is huge, like 10 acres. There is plenty of room to put the "preowned" or trade ins on the next row back. If I am in the market for a new Ford, I look for the big blue oval sign on the road frontage. I dont expect to see used chevies and toyotas in the front row with the Fords. ...
I do expect that if I go to "Triple F Motors" or " Bubbas Ole Ladies Church Car Lot" to see all the different brand names mixed on the front row. Guess I am wrong on this one, but I think a new Ford vehicle dealership should send out the signal they are brand loyal, at least on the front row. Personally , I see it as signs of economic struggle on the dealerships part, and probaly the way of the future. That being , dont lose the opportunity to miss a sale, because of not offering up the whole menu. jmo
I do expect that if I go to "Triple F Motors" or " Bubbas Ole Ladies Church Car Lot" to see all the different brand names mixed on the front row. Guess I am wrong on this one, but I think a new Ford vehicle dealership should send out the signal they are brand loyal, at least on the front row. Personally , I see it as signs of economic struggle on the dealerships part, and probaly the way of the future. That being , dont lose the opportunity to miss a sale, because of not offering up the whole menu. jmo
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Rongold
1999 - 2016 Super Duty
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Nov 10, 2009 04:29 PM
