This is who I have always used for buying my tires. I have never had any problems with them, the service or the price. http://www.tirerack.com/ Just a piece of info. from me to you about them on an experience that I had with them. I ordered a set of tires for my Explorer. After I had them installed (a couple of thousand miles later), I noticed that I had a vibration problem that I could not seem to get rid of. I took the Explorer in to a tire place and had them check for an OUT OF ROUND tire. They discovered that I had 2-tires O.O.R. I contacted The Tire Rack and let them know what the situation was. Their response was that they were extremely sorry for my inconvience and they sent me 4-brand new tires at no charge what so ever to me and paid for the dismount, mount and balance on the new tires. My opinion; a great company. I have been loyal to them for over 15-years now. L.O.L. on whomever you go with.

 

Chris, Does this mean BFG Long Trail are made by Michelin? Thanks!

 

That is the information on line, and from a tire vendor I am friends with. He wasn't trying to sell me anything, we have been friends for thirty years, but I don't buy my tires from him, (too dang expensive, and he mainly deals with offroad, and sport tires.)

Glance through the reviews on Tire Rack, it comes up a lot.

I really don't know for sure, as the companies play it pretty close to the vest. I have sold enough parts made by different other companies over the years, and have no reason to argue with the idea.

On the flip side, it really doesn't matter, as any maker can have many grades.
Example, I was selling Kraco Stereos in my stores in 1984, and got a nice tour of the plant. They made low end Alpine, and four other major brands, on the same line as the rather cheap Kracos. You could carry out seven brands of head unit, all with the same guts.
It's true they were the cheaper end. This still goes on, more than ever, just check any local stereo shop; Blaupunkt, and Alpine can be their cheapest line... or their most expensive.

Tires are even easier to 'rebrand'. Look at Bridgestone and Firestone...
In spite of some people having had bad luck with some BFG tires, they are a good company, with a very good reputation. My tires are pretty good. Nice handling, nice ride, and not the least bit of viberation in the drive train.
Good enough for me.
Just rotated them, and not a spec of vibe.
Chris

 

Yes, Michelin manufactures the BF Goodrich line now. BFG sold off their tire division a few years ago, and Michelin aquired it.

 

Well, I learn something new everyday. I know a lot of different manufacturers private label different brands. Chris, you are absolutely right because each one has different specifications. I just was not aware of the BFG and Michelin thing. Thanks Fellows!