Well Dealer said wait till April and see what incentives roll out.

Nothing.

Wha a bummer. You would think in these conditions Ford would be trying to generate some revenue.

 

They shut down production.

So find a new lot truck or used one before they stop negotiating.

 

You already asked about this and were advised to place the order in March. You chose to ignore that advice, which is totally fine ... but I don't understand complaining about an eyes-wide-open decision. For those following along, dealers will lock in today's incentives when you order, but you when you pick up your truck you will have the option of grabbing either tomorrow's incentives or yesterday's incentives, whichever is better. So, rather than wait to see what tomorrow's deal will be, go ahead and lock in today's deal. If tomorrow's deal is better, no worries, you'll get that. If tomorrow's deal is worse, no worries, you locked in yesterday's deal. I still don't understand waiting, though. All you do is pass up the choice and force yourself to live with whatever tomorrow's deal is. I see no upside ... but, again, I already said as much earlier.

With that said, be patient. It's literally day 1 of Q2. Ford may have other things on its mind than new incentives. I'd expect that it will take a bit of time for sales programs of Q2 to be rolled out ... and it may be contemplating some specific stimulus ideas to prop itself up during these tough times.

 

I checked and they are offering to cover your first three payments. I’m not sure if that was offered previously or not or if that’s just in Canada.

 

They started that here a couple weeks ago but it does not include the 2020, only the 2019s. It looks to have been extended to 4/30, previously 3/31. It is a Ford credit offer, and maxes out at $2500. I see customer cash on a 19 was also bumped up another $250, to $500.

As of now, on a 2020, all I see is the same $500 customer cash, now with an expiration of 4/30. Im not seeing the $750 aged inventory rebate anymore, strange.

 

This is the first time since early 2017 that Ford doesn't have the $1000 STX rebate. They are offering nothing in my area at this time other than First Responder/Military/College $500 on 2020s. The 2019s have $500 with Ford Credit. Wow, that blows.

 

Is that based on Ford.com, or dealer listings? Fords site sometimes lags, or has discrepancies, for that reason I like to check dealer listings for rebates. Most include info on the rebate, such as program# and expiration.

Im still seeing the $1k special package discount on 2020 STX, exp.4/30, based on dealer listings.

 

Tell why they should offer incentives?

The inventory is dwindling, they are not production, the economy may not recover for a while, it is the top-selling line.

 

Looking at dealer's website where I bought my truck, STX still gets $1K rebate. Additionally, 2019s get $2.5K Ford credit rebate. Both set to expire 4/30.

 

The only reason I can think of, would be to entice people to actually buy, during a period that they might be hesitant to spend.

 

I purchased a 2020 STX yesterday, and got the $1000 rebate.

 

It's about branding and marketing also. Ford making their trucks the most expensive and having the least rebates, creates and image of "they are the best". People buy into that and will be willing to buy a Ford for more when they could get a better deal on something else.

Look at Bose or Beats by Dre headphones. They are insanely priced, best sellers, and many consumers who don't know better, probably equate this with them being best. They are mediocre headphones at best, but they have positioned themselves as 'Premium'.

This is marketing / branding 101.

This is what Ford does with their Super Duty's. Ram doesn't offer higher incentives becasue they are a lesser truck, they do it because they are trying to gain market share and don't have the premium image that ford does. The actual quality of the trucks has nothing to do with it. Even if Ram made a truck this year that was objectively the "best", they would still be offering better incentives and trying to gain market share, because people get this ridiculous 'brand loyalty/identity' in their head.

Don't kid yourself into thinking Ford is most expensive because they are best. It's because they have done the best at branding and sales. MCD's is top selling restuarant (maybe? dont know) but they aren't the best food, etc...

Don't get me wrong, I ordered a F250 and missed my build date by 1 week (after shutdown). My last Ford was probably my favorite truck....so not bashing Ford.

I will say though, the way Ford dealers have acted as i've shopped for F250s, as if they were doing me a favor selling me one, really kind of has made me want to look at a Cummins if they cancel my order.

 

Both Ford and dealer sites around me.

That was 3/31. Several incentives ended then.

Example dealer listing. Possibly he hasn't updated. (Hopefully)

 

have you noticed when one manufacture offers 84 months zero interest then all of them offer the same or very similar? There are published rebates. Also dealer incentives to move vehicles which they get back cash from the manufacture and dealers can go lower if needed to make the sale happen

As mentioned before...order the truck and decide which rebate is better when the truck arrives.

I would also recommend, just prior to your truck arriving, be pre approved by a financial institute offering the lowest interest rate..so when you go into the dealership to sign papers you have the option of using your pre approved rate or seeing if the dealership can beat the one you have.
My dealership beat my credit union by a little more than 1/2 a percent....that's if you need to finance.

With the country being focused on more import issues..I would expect by the time your order arrives. There will be incentives like we haven't seen in a long time, Interest rates will be a lot lower. IMO

On the other side of the coin, if inventory gets low,,and production is still stalled, prices could be a premium....its a crap shoot

 

Well I hope so, since thats been the deal for years now haha.