Notices
6.7L Power Stroke Diesel 2011-current Ford Powerstroke 6.7 L turbo diesel engine

Pure Power Lifetime Filter?

Thread Tools
 
Search this Thread
 
Old Mar 9, 2011 | 06:34 PM
  #1  
dad2nick's Avatar
dad2nick
Thread Starter
|
Freshman User
Joined: Mar 2011
Posts: 28
Likes: 0
Pure Power Lifetime Filter?

Described as an OEM spin-on replacement stainless steel filter with billet cap. Says it uses rare-earth magnets and Viton? O-rings. Reportedly clean, reusable and said to increase fuel economy by atomizing fuel for cleaner burn.

Anybody use this filter? Can you report results? Will it void factory warranty? Thanks.
 
Reply
Old Mar 9, 2011 | 06:49 PM
  #2  
cheezit's Avatar
cheezit
Post Fiend
15 Year Member
Joined: Oct 2009
Posts: 12,123
Likes: 35
From: N. Fort Worth, tx
Club FTE Silver Member

I used something like that once it did such a good job aligning the fuel molecules I was able to get an extra 5 gallons of fuel in my tank. the rear earth magnets did wonders.....

now for the real deal. that fuel system on the truck is very pricy dont do it. use oem ezuipment for fuel, air and oil all 3 are top of the line and worth the price
 
Reply
Old Mar 9, 2011 | 08:04 PM
  #3  
GMUGNIER's Avatar
GMUGNIER
Tuned
Joined: Jul 2010
Posts: 297
Likes: 0
From: Shangri-La
I use it in all my vehicles and we also use it in the track cars as well - These filters are superb - and don't take my word for it - call the factory and speak directly to the owner in California - his name is Kelly - he can address any of your questions that you may have - also if you check my albums you will see a detailed pic review of the Pure Power filter for the 6.7 - IT IS OUTSTANDING and you wouldn't believe the amount of particulates that this thing collects. - I even tried using it during a routine oil change and before we changed the oil I put a brand new factory filter on and ran for 10 minutes of driving - then we replaced it with the Pure Power filter - You wouldn't beleive how much gunk and dirt this filter collected.
 
Reply
Old Mar 9, 2011 | 08:05 PM
  #4  
Tom's Avatar
Tom
Super Moderator
20 Year Member
Liked
Loved
Community Favorite
Joined: Aug 2003
Posts: 25,479
Likes: 742
From: Isanti, MN
Club FTE Gold Member
I'm with Cheezit on this one.

Stay away. Improper filtration can cost you thousands in expensive fuel system repairs. The system designed for your truck is certified to make this happen and keep your warranty intact. The aftermarket lifetime filter may be a fine unit, but if you have fuel system problems you will be on the hook for them because Ford will label the filter as the likely cause of failure.

Don't do it!
 
Reply
Old Mar 9, 2011 | 08:12 PM
  #5  
GMUGNIER's Avatar
GMUGNIER
Tuned
Joined: Jul 2010
Posts: 297
Likes: 0
From: Shangri-La
Originally Posted by Crazy001
I'm with Cheezit on this one.

Stay away. Improper filtration can cost you thousands in expensive fuel system repairs. The system designed for your truck is certified to make this happen and keep your warranty intact. The aftermarket lifetime filter may be a fine unit, but if you have fuel system problems you will be on the hook for them because Ford will label the filter as the likely cause of failure.

Don't do it!
Ford cant label any after market filtration as the cause for failure unless they are willing to give you filters for free... It's the law
 
Reply
Old Mar 9, 2011 | 08:17 PM
  #6  
cheezit's Avatar
cheezit
Post Fiend
15 Year Member
Joined: Oct 2009
Posts: 12,123
Likes: 35
From: N. Fort Worth, tx
Club FTE Silver Member

Originally Posted by GMUGNIER
Ford cant label any after market filtration as the cause for failure unless they are willing to give you filters for free... It's the law
sorry thats only half correct. they can lable failer to change a filter as lack of maintance. they can tell you it has the incorrect flow rate. also dont forget Ford has lots of money to waste in the legal system. they have proven that time and time again.
your truck, your dollars.
 
Reply
Old Mar 9, 2011 | 08:25 PM
  #7  
Tom's Avatar
Tom
Super Moderator
20 Year Member
Liked
Loved
Community Favorite
Joined: Aug 2003
Posts: 25,479
Likes: 742
From: Isanti, MN
Club FTE Gold Member
Originally Posted by GMUGNIER
Ford cant label any after market filtration as the cause for failure unless they are willing to give you filters for free... It's the law
That's not correct.

They can't deny a warranty claim simply because of the presence of aftermarket mods. But they can and will deny a claim if the aftermarket component is to blame!

They didn't design the aftermarket filter and thus they can't be liable for it's performance of lack thereof. If you or anyone else has a fuel system problem that can be attributed to bad filtration and you have one of these units installed they simply won't cover it.

I suggest you get familiar with the Magnusson-Moss warranty act; not internet rumors.
 
Reply
Old Mar 9, 2011 | 08:42 PM
  #8  
dad2nick's Avatar
dad2nick
Thread Starter
|
Freshman User
Joined: Mar 2011
Posts: 28
Likes: 0
I checked out the company website. They actually post the warranty law you reference on their website along with strategies to seek legal satisfaction if denied. I'm not saying that makes it a great filter. It seems they are doing their best to educate prospective purchasers, or actual purchasers regarding their rights and options, or maybe trying to protect themselves from claims as well. There are a fair number of testimonials and positive articles posted on the company website, but only the excerpts are accessible. When I tried to read full articles I got an error message.

I would like to hear from some more Ford diesel owners as to what their experiences have been with these Pure Power filters. Did you actually experience increases in mpg? How often do you clean the filters? Are the filters really effectively washed with just soap and water?

I was all set to buy a Banks or K&N air filter for my new 6.7 in hopes of squeezing out a few more mpg until I read all the posts about oiled air filters being bad for diesels. I run a K&N in my 7.3 with no problems (bought with 155,000 miles now has 185,000 miles). The AFE air filter uses a dry element so I am thinking of going that route.

I appreciate the advice and opinions on all sides. Don't want to do anything to harm my new truck or void my warranty. I'm leaning towards leaving it bone stock until out of warrranty.
 
Reply
FTE Stories

Ford Trucks for Ford Truck Enthusiasts

story-0

5 BEST / 5 WORST Ford Daily Drivers of the 21st Century

 Joe Kucinski
story-1

10 Fords to Drive Before You Die

 Joe Kucinski
story-2

3 Best / Worst Features Of The 2025+ Ford Expedition

 Brett Foote
story-3

10 Ways Ford is LOSING to the Competition

 Joe Kucinski
story-4

Top 6 Best Deals Available on New Fords & Lincolns Right Now

 Brett Foote
story-5

This Hennessey Takes the Expedition Tremor's Off-Roading Capability to the Next Level

 Verdad Gallardo
story-6

Top 10 Fords at 2026 Carlisle Ford Nationals

 Joe Kucinski
story-7

3 Best / 3 Worst Parts of Modern Ford Ownership

 Brett Foote
story-8

10 Amazing Upgrades That Solve Common Ford Truck Owner Headaches

 Pouria Savadkouei
story-9

Every 2026 Ford Engine Explained

 Brett Foote
Old Mar 9, 2011 | 08:45 PM
  #9  
cheezit's Avatar
cheezit
Post Fiend
15 Year Member
Joined: Oct 2009
Posts: 12,123
Likes: 35
From: N. Fort Worth, tx
Club FTE Silver Member

just an fyi... you can read the same legal stuff at banks and k&n website. we have denined warranty claims on both item more then once.
 
Reply
Old Mar 9, 2011 | 08:49 PM
  #10  
mhoefer's Avatar
mhoefer
Postmaster
Joined: Jan 2005
Posts: 4,424
Likes: 12
From: BC Canada
Same problem with afe, dust your turbo and see how fast ford denies warranty repair. These are just to critical to be a good idea for an expensive truck.
 
Reply
Old Mar 9, 2011 | 08:53 PM
  #11  
Biggziff's Avatar
Biggziff
Posting Guru
Joined: Aug 2004
Posts: 2,402
Likes: 0
From: Upstate, NY
I think you're referring to the Moss Magnuson act.

Magnuson

Cheezit nailed it...Ford has deep pockets and they're own legal team. They'll simply outspend you.
 
Reply
Old Mar 9, 2011 | 09:03 PM
  #12  
Tom's Avatar
Tom
Super Moderator
20 Year Member
Liked
Loved
Community Favorite
Joined: Aug 2003
Posts: 25,479
Likes: 742
From: Isanti, MN
Club FTE Gold Member
Originally Posted by Biggziff
Cheezit nailed it...Ford has deep pockets and they're own legal team. They'll simply outspend you.
But this isn't about legal battles so much as it's about liability for failure. If a failure is caused by inadequate filtration, and filtration is handled by an aftermarket filter, Ford is not, and should not be liable for damage because this is outside their control.

I have a big problem with people expecting a manufacturer to pay for damage caused by things outside their control. Slapping on an aftermarket filter not approved for use on such an expensive fuel system is a bad idea. Responsibility for failures caused by this isn't with the truck manufacturer.

Please don't start pinning this kind of thing on big corporations and their seemingly endless legal resources. It's simply about who's responsible for the failure.
 
Reply
Old Mar 10, 2011 | 06:08 AM
  #13  
GMUGNIER's Avatar
GMUGNIER
Tuned
Joined: Jul 2010
Posts: 297
Likes: 0
From: Shangri-La
Originally Posted by Crazy001
That's not correct.

They can't deny a warranty claim simply because of the presence of aftermarket mods. But they can and will deny a claim if the aftermarket component is to blame!

They didn't design the aftermarket filter and thus they can't be liable for it's performance of lack thereof. If you or anyone else has a fuel system problem that can be attributed to bad filtration and you have one of these units installed they simply won't cover it.

I suggest you get familiar with the Magnusson-Moss warranty act; not internet rumors.
Obviously you aren't a lawyer - And FYI - I am very familar with the Magnusson-Moss warranty act! are you using FORD oil? do you use FORD brand fuel? FORD cannot dictate which brand products, or oil filter to use UNLESS - and only unless they provide the filter for you - PURE POWER filters far out perform ANYTHING on the market - and as far a design specs go there is absolutely nothing that even comes close to the filtration that these units provide...
 
Reply
Old Mar 10, 2011 | 06:19 AM
  #14  
Biggziff's Avatar
Biggziff
Posting Guru
Joined: Aug 2004
Posts: 2,402
Likes: 0
From: Upstate, NY
Originally Posted by Crazy001
But this isn't about legal battles so much as it's about liability for failure. If a failure is caused by inadequate filtration, and filtration is handled by an aftermarket filter, Ford is not, and should not be liable for damage because this is outside their control.

I have a big problem with people expecting a manufacturer to pay for damage caused by things outside their control. Slapping on an aftermarket filter not approved for use on such an expensive fuel system is a bad idea. Responsibility for failures caused by this isn't with the truck manufacturer.

Please don't start pinning this kind of thing on big corporations and their seemingly endless legal resources. It's simply about who's responsible for the failure.
I wasn't pinning on anyone. You and I are on the same page. Ultimately, we're responsible to maintain the vehicle according to what the manufacturer recommends. The issue comes in when a vendor introduces a component that supposedly meets spec and yet there is a warranty denial due to that component. Who of us can tell Ford that the part didn't cause the failure? If it came to that, it's unlikely that the average Joe would have any recourse against a corporation like Ford. Will Pure Power offer legal assistance in a case where their filter is named as the causal part in a failure where warranty has been denied? Just a heads-up to those that haven't thought this all the way through.
 
Reply
Old Mar 10, 2011 | 06:39 AM
  #15  
GMUGNIER's Avatar
GMUGNIER
Tuned
Joined: Jul 2010
Posts: 297
Likes: 0
From: Shangri-La
Originally Posted by dad2nick
I checked out the company website. They actually post the warranty law you reference on their website along with strategies to seek legal satisfaction if denied. I'm not saying that makes it a great filter. It seems they are doing their best to educate prospective purchasers, or actual purchasers regarding their rights and options, or maybe trying to protect themselves from claims as well. There are a fair number of testimonials and positive articles posted on the company website, but only the excerpts are accessible. When I tried to read full articles I got an error message.

I would like to hear from some more Ford diesel owners as to what their experiences have been with these Pure Power filters. Did you actually experience increases in mpg? How often do you clean the filters? Are the filters really effectively washed with just soap and water?

I was all set to buy a Banks or K&N air filter for my new 6.7 in hopes of squeezing out a few more mpg until I read all the posts about oiled air filters being bad for diesels. I run a K&N in my 7.3 with no problems (bought with 155,000 miles now has 185,000 miles). The AFE air filter uses a dry element so I am thinking of going that route.

I appreciate the advice and opinions on all sides. Don't want to do anything to harm my new truck or void my warranty. I'm leaning towards leaving it bone stock until out of warranty.
I have used these filters on my vehicles for years and they provide superior filtration to any other filter on the market especially the the OEM filters. - Cleaning couldn't be easier - take it apart and soak it in clean degreaser, white gas, or use warm soapy water and reassemble. Very simple and straight forward. You clean it evey time you change your oil. (Takes 5 minutes.) - As far as additional MPG, I see a noticeable difference in the big trucks when running these but on my 6.7 so far I can't give a good comparison as I have run this filter since day one. - I average about 20 MPG - with over 26k trouble free miles so far.
 
Reply



All times are GMT -5. The time now is 07:10 PM.

story-0
5 BEST / 5 WORST Ford Daily Drivers of the 21st Century

Slideshow: The 5 best and 5 worst Ford daily drivers of the 21st century.

By Joe Kucinski | 2026-06-23 08:55:01


VIEW MORE
story-1
10 Fords to Drive Before You Die

Slideshow: 10 Fords to drive before you die.

By Joe Kucinski | 2026-06-22 14:29:44


VIEW MORE
story-2
3 Best / Worst Features Of The 2025+ Ford Expedition

The latest Expedition is quite popular, but it certainly isn't perfect.

By Brett Foote | 2026-06-22 14:23:19


VIEW MORE
story-3
10 Ways Ford is LOSING to the Competition

Slideshow: 10 ways Ford is losing to the competition

By Joe Kucinski | 2026-06-15 09:52:01


VIEW MORE
story-4
Top 6 Best Deals Available on New Fords & Lincolns Right Now

Some great targets in today's expensive world.

By Brett Foote | 2026-06-15 09:35:19


VIEW MORE
story-5
This Hennessey Takes the Expedition Tremor's Off-Roading Capability to the Next Level

Slideshow: The VelociRaptor Expedition gains a lift, upgraded suspension, Brembo brakes, and trail-ready equipment while retaining the stock 440-horsepower EcoBoost V6.

By Verdad Gallardo | 2026-06-12 11:01:55


VIEW MORE
story-6
Top 10 Fords at 2026 Carlisle Ford Nationals

Slideshow: Top 10 Fords at 2026 Ford Nationals

By Joe Kucinski | 2026-06-09 11:10:08


VIEW MORE
story-7
3 Best / 3 Worst Parts of Modern Ford Ownership

Based on years of owning multiple modern Ford products.

By Brett Foote | 2026-06-09 10:53:36


VIEW MORE
story-8
10 Amazing Upgrades That Solve Common Ford Truck Owner Headaches

SPONSORED: From muddy boots to rain-soaked cargo, these upgrades address some of the most common frustrations Ford truck owners face every day.

By Pouria Savadkouei | 2026-06-08 18:50:34


VIEW MORE
story-9
Every 2026 Ford Engine Explained

Here's everything you need to know about every Ford engine available for the 2026 model year.

By Brett Foote | 2026-06-05 12:58:01


VIEW MORE