The EcoBoosts are coming....

https://www.ford-trucks.com/articles...sold-ecoboost/

 

I love it! Ecoboost rocks!!!!!

 

Amen! I finally got on mine pretty well today with about 750 miles on it - and it does rock! I didn't get it all of the way to the floor and still had all the acceleration I wanted at that point.

 

Not to steal any Ecoboost thunder, But the original article says 67% of F150's are V6's (not just Ecoboost) Which sounds about right considering 75% of the engine choices are V6's. The standard V6 has a lower take rate. That leaves 33% of new F150 buyers choosing the 5.0 out of the 4 choices. A pretty good number, that I'm not sure either of the EB engines beat on their own. No magic numbers here.

 

What % of trucks are dealer ordered vs customer ordered? Odds are what is on the lot moves at a higher rate than customer order, so there's not a way to quantify the "don't take"-rate of people who pass on EBs because they don't find an N/A option on the lot.

Plus, what % is customers who don't want to switch to the Colorado/Tacoma platforms and use a V6 F-150 as a replacement for the non-existent Ranger segment? My 2002 4.0L/4.10 Ranger had ***** compared to a lot of 4.2L/3.55 powered 11th-gen F150s that are being replaced now, and EVERY V6 in the 13th-gen F-150 are smaller displacement than what the last Ranger offered. The Cyclone V6 currently sold in the F150 has a suspiciously similar torque rating the the much maligned 4.0L SOHC from way back in 1997, not exactly a lot of improvement in the fleet segment, eh? Frames, bodies, and transmissions change, but the engine is still making basically the same power, all the technology upgrades apparently didn't change a lot.

 

Sales will probably be higher for EcoBoost late next year with the Raptor coming out with EcoBoost only and the 10 speed transmission that will be in all trucks.

 

It is a bit surprising to me to see that V6 alternatives have taken such a huge bite out of V8 sales that are traditional power plant for these trucks. Ford made a bold move in 2011 by initiating a new powertrain strategy and it is interesting to see how well the market has embraced it. After all, who could have guessed 5 years ago that so many people would be driving turbo V6 trucks??? Not I for one.

What I wonder is could Dodge or Chevy have ever pulled off a bold move like this? Seems like Ford's sales results with the "Ecoboost" are about as rosy an outcome as anybody could hope for.

 

I think Dodge did with EcoDiesel last year...of course people had been waiting for a long time for a better 1/2 ton diesel. GM is dropping in a small diesel into the Colorado/Canyon shortly probably back behind the 8/10 speed transmission they did with Ford. Might be too little too late for those companies since diesels have been much more complex and less reliable with emissions but there is still a following for small truck diesels instead of buying a 3/4 ton truck.

 

Ya, I know. Like you, I really don't think the take up rate of diesel will be very high. I have a feeling Dodge or Chevy could have never pulled off an "Ecoboost" kind of program with the same success that Ford has. Sure they can come along and be second to market, but I think Ford deserves some props for being first adopter and doing it pretty darn well.

 

Considering they started around 2007 with Lincoln's "TwinForce" they really out did themselves overall. Not sure if EcoBoost is just a faze for Ford or if it'll be around on a more permanent basis but at least for the next 10 years it'll continue to be in Ford's lineup. With EcoBoost being in every if not nearly every vehicle lineup the only place that I can see EcoBoot not selling as well is with the Mustang, I think the V8 has that market covered well...think there will be a ton of people with torches and pitchforks surrounding Ford's Headquarters if they took the V8 away from the Mustang!

 

You may be on to something here with the stang. My dealer's sales manager told me that he sells a V-8 Mustang as soon a it hits the lot and yet he has six 2.3L EB stangs on the lot and all are discounted.

As for the trucks, there's no doubt in my military mind that the 2.7L will eat into 3.5L EB sales. And now that the 5.0L can be had in a max tow optioned truck, it may hurt EB sales to some degree considering the 3.5L is a pretty spendy option now. It was $1750 over the base 3.7L when i bought my truck in 2011. The 5.0L was $1000.

 

Last year, Ford estimated that 28% of 2015 Buyers would buy the 5.0 V8. Looks like those numbers are on the rise. 5% more than they expected. It's almost like they are trying to force the Ecoboost on the public. See: V6 engines will outpace V8s for the 2015 Ford F-150

 

As long as the V8 remains an option, I am ok with this. For most people, V6 EB or not satisfies their daily driver needs. EB is the future for better or worse. You can blame CAFE standards if you don't like it. EB with a high take rate is the only way to meet those standards. I love my 2014 coyote but there is nothing wrong with EB.

 

Its heresy to have a sports car with anything but a V8! So I am not surprised that the EcoBoost 'stang isn't selling unlike the V8, despite the mpg difference. Didn't know max tow was an option for the Coyote V8, thought it was going to be a 3.5EB. Still the 2.7L still impresses me and I could see it possibly replacing the 3.5EB at some point.

 

Numbers are only on the rise if actuals show it. Projections are not actuals.

Regarding your insight about the article, you have to want to believe it before reading the article in order to get that idea from the article.

Reps sent. This is the right attitude.