Very good, long lasting. Can have high gloss or satin finish. Lasts about 2 rain storms before beginning fade.
http://www.awdirect.com/catalog.cfm?...ion&linkid=442
while your waiting for that to come, go to home depot and get some spray silicone, also works good and is not shiny.

 

I have had good luck with Maguiars tire shine, it lasts along time, repels even the salt and snow they use up here, my only complaint is after applying it, the product slings on the side of my truck a little necessitating using quick detailer to clean up after driving the first few miles after spraying tires.

 

I use meguiars hot shine. I don't spray it on, I apply it with a sponge. Nice deep color, not too shiny that way. If I want shine I just spray it on and walk away. If it sits over night usually there is no tire sling when I drive the next day.