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I actually kind of dig the bodywork here, as it's aggressive and fits the truck's personality. But lowering it? What not just start with a regular F-150? I guess that wouldn't exactly push the buttons the Rocket Bunny folks were looking to push, but damn... More pics here.
Looking closely at some of the pictures, it looks like the fit and finish is horrible. Not sure why they went with mud tires instead of something more appropriate for the street scene. To each their own.