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Nothing new here. The manufacturer's don't want to have to build and store lots of parts that might not sell for months. No one knew for sure when the economy would turn around.
Plus Ford was trying to sell the 2010's first. Put a long enough delay on a 2011 and more folks will be apt to buy the old model- which nobody will want with the new motors coming out.
The real issue is that there were a number of Tier 1 suppliers that bankrupted over the past few years, and those remaining (who also werent hurt by the economy) are struggling to keep up. Its putting all manufacturers in a pickle.
My company has the same issue. Our supply chain vendors view the upswing in business as a false sign of recovery and refuse to stock parts or bring on more people to ramp up production.
It's frustrating at the dealership level...but...all manufacturers have become leaner and meaner. Hopefully they won't return to the days that bankrupted GM and Chrysler...and...almost took Ford along with them. Things will get sorted out...hopefully sooner rather than later.
Along similar lines, i was surprised to see how generous the Presidents day sales were across the board. The local Ford dealers here still have plenty of 2010 trucks.
If it weren't for the new engines in the 2011's, I could have gotten about 9K + off MSRP with factory incentives and my X-plan on a 2010.
Working in autobody, we have seen delays in receiving parts too, and not just from the recent snows that covered the country either. Shortages seem to be somewhat common place on a lot of things these days.
My company has the same issue. Our supply chain vendors view the upswing in business as a false sign of recovery and refuse to stock parts or bring on more people to ramp up production.
With gas hitting 3.41 here and going up daily with the mid east problems I think their fears r well founded i f fuel stays high by mid summer truck sales will die again and them there will be plenty of parts!! IMO
I'd bet the truck that operations like Exxon Mobil will do EVERYTHING in their power to keep gas prices as LOW as they can. For another "dip" in our economy will spell reduced consumption in the refinery world. Think about it. Exxon just spent well over $50B for a natural gas play. Natural gas prices you ask? Sinking like the Titanic. And have been for many months now. They can ill afford to lose money on both fronts. And the higher gas prices go the law of diminishing returns hit them right where it hurts the most...the bottom line. They can capitalize on this Middle East stuff right now but the longer it continues the more pain they'll experience as will all of us. As we truck owners know all too well anything over $3.50 is not good.
My company has the same issue. Our supply chain vendors view the upswing in business as a false sign of recovery and refuse to stock parts or bring on more people to ramp up production.
You better pass along this pertinent info to Ben Bernake. Maybe he'll, for once in his life, LISTEN to those who know what they're talking about.