Aussie Ranger Versus a Bull
A raging bull takes a run at this Ranger, but the mid-sized truck proves to be Built Ford Tough.
This week’s Throwback Thursday video comes to us from the trashcars YouTube channel and it features a commercial for the Ford Ranger sold outside of the United States from 2006 through 2009. Based on the accent of the actor, we are guessing that this commercial is from the Australian market, where the non-US Ranger has long-been one of the most popular pickups.
Mid-Sized Ford for Non-US Markets
The Ford Ranger was still available in the United States from 2006 through 2009, but the mid-sized truck sold outside of North America was very different from the one that we had here in the US. The Aussie Ranger was slightly bigger than the US version, with the foreign models being based on the Mazda BT-50.
More importantly, the mid-sized sold in Australia from 2006 through 2009 was only offered with diesel engines while the US models were only powered by gasoline mills. However, even with those differences, the truck sold “Down Under” was marketed as the same tough truck as those models in the USA.
Battling a Bull
In this commercial from the mid-2000s, a couple of guys are cruising across the open plain in their bright red Ford Ranger XLT. As they make their way through the grass, something comes charging up to the truck and rams the driver’s side, jolting the occupants as they quickly come to a stop.
When they get out to see what happened, there isn’t a mark on the Ranger, but the bull is laying in the ground, shaking off the dizziness that comes with running head-first into a tough Ford truck. The driver jokingly says to the passenger that he should have gotten a blue truck, figuring that the red pickup was mistaken for the red cape of a bullfighter.
Rather than the “Built Ford Tough” motto in the US, this foreign Ranger commercial ends with the slogan “Ford. Legendary Tough.”