AMERICAâ€™S TRUCK LEADER PICKS UP 60TH ANNIVERSARY CELEBRATION WITH SPECIAL F-SERIES EDITIONS
- America ‘s best-selling full-size pickup for 30 years ““ the Ford F-Series ““ marks its 60th Anniversary with limited edition 2008 F-150 and Super Duty models.
- The 60th anniversary package is available on XLT SuperCab and SuperCrew models and features a unique two-tone paint scheme, chrome grille and accents, anniversary badging and serialization plate on the center console.
- Both 60th Anniversary Edition F-150 and Super Duty models will be available this winter.
DALLAS, Sept. 27 ““ Ford Trucks celebrate six decades of standard-setting in capability, innovation and reliability with launches of the 2008 F-150 and Super Duty 60th Anniversary Editions.
“The F-Series is more than just the long-running foundation for Ford,” said Mike Crowley, Ford Truck and SUV group marketing manager. “This truck line-up embodies the values of Ford Motor Company and, in many ways, the values of America. “˜Built Ford Tough’ is just another way of saying these trucks are built for hard-working, independent Americans.”
Available this winter, the 60th Anniversary F-150 and Super Duty will each sport a special two-tone paint scheme of Dark Shadow Gray over Ebony or a reverse color scheme with Ebony over Dark Shadow Gray.
Each 60th Anniversary F-150 will come appointed with the XLT Chrome package that includes a chrome grille, running bars and exhaust tips. The Super Duty version will share those chrome components and add chrome wheels to its XLT package.
Both the 2008 F-150 and Super Duty Limited Edition models are adorned with commemorative 60th Anniversary badges badge that appear in multiple places on the exterior and interior of each truck. The 60th Anniversary badge on the armrest of the large center console carries a laser-engraved plate with the serial number of each of the 7,500 Anniversary F-150s and 2,500 Anniversary Super Duty models that are part of this limited edition offering.
The interiors of the F-150 and Super Duty will feature a number of new and unique 60th Anniversary appointments, including a special gauge cluster appliquÃ© graphic that matches the design of the anniversary badge.
This special-edition F-150 edition is equipped with the FX4 sport cloth seats in Dark and Medium Flint, while the Super Duty comes with a Charcoal/Stone interior with the XLT sport cloth seats.
The 60th Anniversary F-150 is available in 4×4 and 4×2 in SuperCab and SuperCrew with either a short or long cargo box. Engine choices include a 5.4-liter or 4.6-liter V-8 and automatic transmission only.
The Super Duty is available in 4×4 and 4×2 in SuperCab and SuperCrew with either a short or long cargo box with an optional Off-Road Package. Engine choices include a 5.4-liter Triton V-8, 6.8-liter Triton V-10 or 6.4-liter PowerStroke® Turbo Diesel.
Tough Truck Heritage
In 1948, Ford introduced the F-1 pickup to a booming post-war America and marked Ford’s first all-new line of post-war civilian vehicles. Advertised as “Built Stronger to Last Longer,” the
F-Series became a symbol of America’s economic prosperity, going to work on the job site, at the factory and on the farm.
Moving forward, the F-Series’ “Excitedly Modern” and “Totally Different” design infused car-like elements into the light truck market. With its smooth body contours, integrated headlamps and innovations like the one-piece windshield, the F-Series launched a phenomenon that would see the scope of light trucks expand from the farm and factory to the American driveway.
While capability is still paramount, evidenced by F-150’s class-leading trailer tow and payload capabilities, light duty pickup trucks have evolved significantly during the past decade. The
F-150 has been leading the pack, offering creature comforts and innovations that were once found exclusively on passenger vehicles.
“Ford trucks continue to lead with smart solutions to make any job easier,” said Crowley. “And we’re not letting up. We are hard at work on the next generation of Built Ford Tough trucks with breakthrough innovations that will lead the way for the next 60 years.”
The F-Series continues today as America’s favorite vehicle, approaching 33 million sales since its introduction in 1948. F-Series has topped the truck sales charts for the past 30 consecutive years and boasts the recognition of being America’s best-selling vehicle for 26 of those 30 years.
About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles in 200 markets across six continents. With about 260,000 employees and about 100 plants worldwide, the company’s core and affiliated automotive brands include Ford, Jaguar, Land Rover, Lincoln, Mercury, Volvo and Mazda. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit www.fordvehicles.com.