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2021 Bronco Markups are Surprising Reservation Holders

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Old Oct 19, 2021 | 12:59 PM
  #1  
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2021 Bronco Markups are Surprising Reservation Holders

2021 Bronco Markups are Surprising Reservation Holders
By Brett Foote

A handful of greedy dealers are taking advantage of the Bronco's steep supply and demand curve.

 
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Old Dec 9, 2021 | 08:36 AM
  #2  
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They are, but I am not. Be happy to order you one at a nice under invoice discount.
 
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Old Dec 11, 2021 | 03:57 PM
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Originally Posted by TheRealChapmanFord
They are, but I am not. Be happy to order you one at a nice under invoice discount.

Can you open up a dealership in ND please?
 
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Old Dec 11, 2021 | 04:10 PM
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I don't have the means to do so at this time but I can offer a courtesy delivery to a dealership near you!
 
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Old Dec 19, 2021 | 03:05 PM
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Bend over, lube up if purchasing anything from Ford (new) these days. Dirty basturds lose money in most of the operating regions globally, then gouge us in North American (135% of corporate profits) so we can subsidize buyers elsewhere (e.g. China, Europe, etc).
 
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Old Dec 21, 2021 | 10:59 AM
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My dealer is marking up vehicles it has in stock or ordered for their inventory. However I can order one and there is no mark up and any and all discounts apply. Also no deposit wit right of refusal, they will then add it to inventory with a Dealer Upcharge.
TJ
 
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Old Dec 21, 2021 | 04:30 PM
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That's a very reasonable way to operate. Markup for scarce current inventory, and a decent deal for orders.
 
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Old Dec 26, 2021 | 11:54 AM
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Yes it helps them keep cost down right now. Of course low mileage used vehicles are outrageous right now. That's also part of the reason for new vehicle mark-ups, to make those used vehicles more attractive. My 2018 Lariat only has 19,463 miles on it and I can get more than I payed for it new. Of course I have been trading with my dealer for a great many years, now I have all my maintenance preformed there so It will self prove how well I take care of my vehicles. I also get a very large discount on the purchase price of my vehicles.
TJ
 
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