FORD RECOGNIZED BY EDMUNDS.COM FOR OUT-OF-THE-BOX THINKING
Ford Motor Company received the first-ever Edmunds.com Marketing Breakthrough Award today at the New York International Auto Show. The award recognizes a company or activity that created significant buzz, displayed out-of-the-box thinking, enhanced the positive perception of a brand and/or increased consumers’ consideration of a brand. Edmunds.com praised Ford for having real customers build buzz by talking about their driving experiences. Ford also received kudos for distancing itself from other Detroit-based automakers who accepted government bailouts. Please click here to read the full text of the release.