Chevrolet has put together a new commercial showing the Ford F150 bed taking a beating from some paver bricks and a tool box.

We want to know your thoughts on this commercial...so let's hear them.

 

I'm not sure what to think of it. First off, I don't put any stock in "tests" performed by competing manufacturers. Ford produced a video of a similar test, allegedly hauling 100 tons of rock, and said it did fine. These tests are nothing but propaganda for the clueless.

Also, the toolbox used in the demonstration most certainly wasn't empty.

However, 6000 series aluminum (which was used for the bed) doesn't work harden easily. So, part of me says that it shouldn't have been punctured that easily.

On the other hand, aluminum is typically susceptible to cracking from impact. It happens on boats all the time. The hull eventually cracks and needs to be repaired.

Off the bat, I thought that using aluminum for something that's going to receive so much abuse was a bad idea. I haven't yet made up my mind on whether that's the case, because I haven't seen the results of one being used for myself.

That being said, I'm equally unimpressed with how the Chevy bed did in that test. My '88 has seen much harder use than that bed did in the test, and it still doesn't have nearly that amount of dents in it.

I remain unconvinced one way or the other on the merits of Ford's new aluminum bed. Personally, I wouldn't consider buying one unless I saw it perform well with my own two eyes.

 

1st of all people who are using trucks for what they are made for are buying F-250's and F350's!

 

Typical Chevrolet BS, if their trucks are so great, why are they #2?

 

That's a pretty presumptuous statement. I know more than a few F-150 owners who work their trucks harder than quite a few 250/350 owners.

 

IMHO, Chevrolet is running ads that basically put the aluminum body trucks down, yet NOT admitting that they are working on the very same thing.

With that said, I'd like to see their present ads used against them in the upcoming future, (BUT, i bet that FORD won't).

When you are #2,(boy that could lead to an interesting conversation), you use whatever means you have to "try" to get some sales.

Someday, soon, "Their gonna have some splaining to do".

 

I love the idea of an aluminum truck... No rust... Its lighter... This aluminum is suposed to be about the equivilent of the steel used previously. But yes aluminum is softer, but i dont think most people would abuse their truck like that, or their tools. I think ford should offer a steel bed pan in the bottom or the all aluminum bed. Just my opinion. I dont have anything against the aluminum.

 

Aluminum won't rust (by definition) but it sure as hell will corrode under the right conditions.

 

Yes, it will. However, the common culprits of rust on pickup trucks (namely, the salt and/or brine many states and municipalities spread on the roads) will not cause that corrosion.

 

With the Ford F series being the best selling truck for so many years, the competition has to do something to attempt to sway those that are not truck savy.

 

I work for a landscaping company that uses hundreds of thousands of those pavers a year and have never, ever seen them dumped in anything but a dump truck. My boss likes to keep his pickups (chevys ironically) in good shape and would probably fire somebody if they pulled a stunt like that.

 

And rightly so

 

All I have to say is it is a video and they can be edited to make them look legitimate..

The pavers used in the Chevy could have had the corners rounded a little or been lighter..

The Toolbox used on the Ford could have been full and the Chevy's empty..

Here is a good article about it..

General Motors' Recent F-150-Bashing Ad Is Laughable -- The Motley Fool

Also did you see the Honda ad that they did??

2017 Honda Ridgeline Throws its Hat Into the Truck Bed Durability Ring

 

A good quality bed liner will keep the bed like new.

 

This thoroughly scientific test will be handy for the next time I have 825 lbs of pavers dumped into the bed.

Not that that has happened before, but you never know.



Sam