Obscure Eighties Actor Hypes ’88 Ranger: Throwback Thursday

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Muppets Take Manhattan puppeteer throws shade — and arrows — at the compact truck’s competition in weird throwback commercial.

This week’s “Throwback Thursday” video comes to us from the YouTube channel of actor and puppeteer Jeffrey BreslauerIt features Breslauer in a commercial for the 1988 Ford Ranger. It is not unusual for an automaker to tap a Hollywood celebrity to promote a vehicle, but with so few people knowing who Jeffrey Breslauer is, this seems like a bit of an odd choice.

So, Who is Jeffrey Breslauer?

1988 Ranger
So, how exactly was Jeffrey Breslauer chosen to advertise the 1988 Ford Ranger? Our only guess is that he was a working actor that didn’t cost the Motor Company very much. Looking through a list of his movie and TV appearances, his best-known movie role was “News Photographer” in Police Academy 5: Assignment Miami Beach.

Prior to that, Breslauer worked as a puppeteer in The Muppets Take Manhattan, and since making this commercial, he’s best known for voice-over work. He made appearances in a few television shows throughout the years, but he was hardly a celebrity back in 1988.

Shooting Arrows at the Competition

1988 Ranger

In the 1988 Ford Ranger ad, Breslauer is joined by all of the top competitors from the compact pickup market from the era. As he runs through the list of competitor’s trucks, he proclaims that the Chevy S10 is not an exciting truck and the Dodge Dakota is boring, while simply laughing off the Nissan and Toyota models. Each time he takes a crack at one of the other trucks, an arrow with a large suction cup hits the fender of the vehicle in question.

After throwing shade at all of the competitors, he goes on to explain that the 1988 Ford Ranger is his truck because it has a “bold, adventurous spirit” and fuel-injected v6 power. He even throws in Lone Ranger cheer at the end of the commercial.

While not a household name, Breslauer is an enthusiastic pitchman. The 1988 commercial is unusual enough that it likely stood out against the average truck advertisement in the 80s.

Patrick Rall is a regular contributor to LS1Tech and JK Forum, among other auto sites.

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