Stellar 1987 Ford Bronco Makes a Case for 3rd Gens
Just about anything with the Bronco name on it brings big bucks these days. So why are 3rd gens so unloved?
The Ford Bronco has arguably never been hotter than it is right now. First and second generation examples are going for huge money. The iconic model is finally making a comeback after being gone for too long. It would seem that anything wearing the Bronco name would instantly turn to gold, but that isn’t exactly the case. In between the beloved late ’70s models and the ’90s OJ specials, there seems to be a void. A void that leaves cool Broncos like this 1987 model up for grabs at Bring a Trailer in the bargain zone.
The relatively low/high bid ($4,000 as of this writing) seems a little, well, low. Here we have a stellar Bronco, after all, in exceptional condition for its age. The second owner had it in their possession for a whopping 29 years, and obviously took good care of it. This Bronco lived its life in dry California and has received all the typical maintenance. Heck, the only blemish on its resume are the 230k miles on the odometer.
Otherwise, the five year-old Desert Tan Metallic/Light Chestnut repaint looks fantastic. The tires are pretty new, as is the weatherstripping and R134a A/C conversion. The original 5.0-liter V8 has received a full service and is still going strong. Toss in a clean Carfax and nicely kept interior, and this old Bronco seems prime to keep rolling for many years to come.
Still, it’s quite clear from the mild bidding that the third generation Bronco is still underappreciated by collectors. Which of course presents a great opportunity for those of us looking to get in on the craze without breaking the bank. And judging by how this one’s going, it sure looks like now is the perfect time to do just that!