Nitto Tire Returns as King of the Hammers Presenting Sponsor, Sponsoring Six Competitors

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Triple-digit speeds, rock crawling, a lack of chase trucks and 165 miles of grueling territory are the elements that define King of the Hammers. When it breaks on the trail””and things will break””the driver and co driver better be able to fix it, or their race is over. 

It’s a level of intensity most folks don’t want to approach, and that’s what makes this race so incredibly awesome. This is the second year our buddies at Nitto Tire is sponsoring this circus, so don’t miss the Road to the KOTH video, check out the press release below for more details on the company’s involvement, and make sure to tune into Nitto’s official site to watch live coverage starting tomorrow!