Ford to Expand GoRide Service Nationwide
Ford launched non-emergency medical transportation services program last year, and the response has been promising.
Ford Motor Company is expanding its GoRide Health non-emergency medical transportation business nationwide, starting with Ohio. GoRide Health expects to deliver thousands of rides per day in six cities by the end of the year. Ford claims in Q1 2019, the GoRide service had an on-time rate of 95 percent and average wait-times of 10-20 minutes.
At present, the service is available in places like southern Michigan and Dayton, Ohio. Ford also has a partnership with the Greater Dayton RTA. By the end of 2019, Ford will be offering the GoRide service in Cincinnati, Cleveland, Columbus and Miami. And in 2020, the automaker will expand the program to states like North Carolina, Louisiana, California and Texas.
“GoRide Health is gaining momentum because it is a reliable, human-centered service for people whose very lives depend on making their medical appointments,” Minyang Jiang, CEO of GoRide Health, said in a press statement. “Despite a critical and growing need across our country, most patients are unable to find reliable transportation and drivers who understand their needs. GoRide Health can fill that gap.”
Ford created the GoRide service a response to the exuberance around mobility companies like Uber, Lyft, Didi Chuxing and Ola. Lyft lost more than $1 billion in Q1 2019. Yet, despite that, the investors value the company at nearly $17 billion. Meanwhile, Uber also is an unprofitable company. However, many investors value it at over $80 billion (as you may be aware, the ride-hailing giant is preparing for an IPO). For reference, Ford has a market cap of just over $40 billion. However, the automaker earned more than $3.5 billion in 2018.
The Ford GoRide service is not to be confused with the Ford Chariot service. The latter was a commuter shuttle service that closed down earlier this year. It operated in metropolitan areas like New York and London.