Ford Sets Best Nov. Sales Records in Years Thanks to F-Series
With 72,769 pickups sold, F-Series achieves best sales in 16 years, while Ford SUVs post best Nov. sales in nearly two decades.
“Strong customer demand for Motor Trend’s new Truck of the Year drove F-Series sales past the 70,000 mark last month, a November number achieved just three other times in history,” says Mark LaNeve, Ford V.P. of U.S. Marketing, about the company’s November sales. “In addition, Ford brand SUVs continued their outstanding performance with sales up 13 percent for their best November since 2000.”
LaNeve has a lot to be excited about. Ford’s U.S. sales totaled 210,771 vehicles for November, a 6.7 percent gain over 2016. Also, retail performance was reportedly up 1.3 percent compared to a year ago, with sales of 156,064 vehicles.
The F-Series saw its best November results since 2001 with 72,769 pickups sold – a 0.9 percent gain. Clearly, customer demand for high-series trucks remains strong.
Ford Transit sales totaled 10,852 vehicles for November, a 47.1 percent gain. Overall Ford van sales, including Transit Connect and E-Series, posted their best November results since 1984.
The Blue Oval’s SUVs gained 13.4 percent on 68,139 vehicles sold, while retail advanced 11.6 percent for the month; We are seeing strong interest in the all-new Expedition which recorded its first sales in November.
Explorer sales totaled 21,520 vehicles, representing a 24.8 percent gain for the month and 24.2 percent at retail – the SUV’s best November in 13 years.
‘Ford SUVs continued their outstanding performance with sales up 13 percent for their best November since 2000.’
Edge sales were up 22.5 percent, establishing a new November record; Edge retail sales were up 25.5 percent, while total Escape sales gained 9.1 percent.
Focus sales were up 44.9 percent, for the fifth straight month of gains, with 13,226 cars sold.
Lincoln MKX sales increased 6.9 percent in November. And interest is strong for the all-new Navigator which recorded its first sales for the month.
Key Vehicles that Helped Ford Set Sales Records
2018 Ford F-150
Ford F-Series achieved its best November sales in 16 years, with continued strong demand for both high series Super Duty and new 2018 F-150; this pushed average transaction pricing to $47,100 per truck, which is a $3,800 gain.
2018 Ford Explorer
The new 2018 Ford Explorer went on sale last month; Explorer posted 21,520 vehicles sold overall – its best November since 2004. Retail sales were up 24.2 percent, with gains coming from every region of the country; the biggest gain came from the southeast, where sales were up 32 percent.
2018 Ford Edge
Edge sales totaled 13,180 SUVs in November, a new record for the month of November. Ford is seeing a growing number of women buyers for its Escape and Edge, with women now representing 54 percent of Escape customers and 48 percent of Edge customers.
2019 Lincoln Nautilus
At the Los Angeles Auto Show this week, Lincoln introduced its new midsize luxury SUV – the 2019 Lincoln Nautilus – successor to the MKX. Nautilus goes on sale in summer 2018.