Ford F-Series Wraps up October by Smashing Sales Records
Ford Motor Company manages to sell a total of 75,974 trucks in October, with the mighty Super Duty and 2018 F-150 leading the charge.
The Ford F-Series has been on a roll for quite some time now, and it’s most certainly not showing any signs of slowing down. Month after month Ford truck and SUV sales keep increasing, constantly upping sales records established in months and years prior much to the delight of company executives. October wasn’t any different, as the demand for F-Series pickups enjoyed a 15.9 percent gain over October of 2016.
“F-Series produced another big sales gain for us in October. Strong customer demand for high series Super Duty continues, and now we’re seeing the same for the new 2018 F-150. With sales up 15.9 percent, F-Series drove our overall truck sales to an 11.4 percent gain for the month,” said Mark LaNeve, Ford vice president, U.S. Marketing, Sales and Service.
Another key important metric for the Motor Company was also improved upon during October, and that’s the average transaction price. Overall F-Series average transaction prices increased $4,000 versus last year, to $47,300, with strong 2018 F-150 high series demand, and continued robust demand for high series Super Duty. It’s more than evident that customers are flocking to luxurious trucks like never before – further inflating Ford’s average transaction price (and profits).
As we recently published, the F-150 can be had in a plethora of trims and price points in order to satisfy every taste and budget.
Meanwhile, Ford SUV sales totaled 57,637 vehicles, a gain of 4.6 percent overall and a 9.0 percent increase at retail level. The Ford Edge lead the charge with an increased 36.9 percent with overall sales of 11,036 vehicles. Last month represents the Edge’s best October performance since its first year of launch in 2007! The Ford Explorer sales performance was also up 5.0 percent, with sales totaling 16,914 vehicles. This easily explains Ford’s decision to route $7 billion from car to truck and SUV development in future years.
Will the Blue Oval reach their goal of one million F-Series sold in 2017?