‘El Bronco’ Commercial Sells Cars with Caliente Comedy
Retro clip recreates the goofy charm of 1980s TV ads, all in terribly-spoken Spanish.
This week’s “Throwback Thursday” video comes to us from the YouTube channel of Finn Heimbold and it features a spoof commercial for the big-bodied Ford Bronco. We don’t have any details on this commercial, but if we had to guess, we would say that this may have been a project for a high school Spanish class for these two guys. The commercial is recorded in Spanish with English subtitles, making it the perfect piece for an introductory high school language course, but we don’t know that for sure.
Maybe these guys just had some free time on their hands, so with this sweet Bronco and a cell phone, they put together a faux sales commercial that can brighten our day. After all, anyone who has owned an old school beater like this Alaskan Bronco can understand the fun of having a ride like this one.
Campy Commercial Fun
When this Ford Bronco was available at dealerships in the 1980s, automakers relied on some pretty ridiculous commercials. With the help of very low-end special effects, trucks in the 1980s took to the skies and performed all sorts of outrageously impossible stunts to draw the attention of television viewers.
This commercial follows that trend, taking a ridiculous approach to sell their new-old Ford sport utility vehicle. They talk about how it is the most resistant car on the market and this is displayed by throwing a rock at the fender. The Bronco shows no wear from that rock, proving their point.
Next, they show that it is waterproof by dumping a glass of water on the fender and once again, the Bronco is unhurt.
Finally, they proclaim that this classic Ford SUV can be driven into a volcano, and this is “proven” by holding the small flame of a lighter against the wet fender. Amazingly, the Bronco withstands this abuse.
Imagine an SUV that was truly waterproof, volcano-proof and resistant to rocks. It would be expensive, and this Bronco commercial ends on the most ridiculous note, quoting a price of $30,000 per month. Better yet, they have other, junkier SUVs that you can purchase as part of a package for $50,000.
If nothing else, these high prices should run off anyone who somehow doesn’t understand that this commercial is a spoof and that this is just a run-of-the-mill Ford Bronco from the 1980s.
Crank up your speakers and enjoy.