Bill Ford Says Ford In Position to Take Advantage of Diesel Debacle
Once word got out that Volkswagen used software defeat devices to make their diesel engines compliant in both the United States and Europe, people began asking if this was a wide-spread phenomenon. According to Ford Chairman Bill Ford, the company does not use defeat devices, and as a result gives them a strategic tactical advantage that they can capitalize on.
According to The Telegraph, Ford did check their own vehicles as soon as the news became public. “Of course we checked. The reality of the world that we live in is that nobody’s perfect. In this case we know we don’t have any defeat devices,” said Ford.
Ford then added, “As I say, I like where we’re positioned to take advantage.”
Ford has a huge commitment to diesel across the pond, and that’s where they’ll likely see the biggest gains as a result. In the United States, we see diesel in the big trucks, and in the vans, but nothing in the passenger car or SUV segment. That’s left to the EcoBoost powertrains.
We do not know the extent of the fallout facing Volkswagen, but we do know their sales are down. It’ll be interesting to see if Ford’s see an uptick of a corresponding amount. We’ll have to wait and see, and we will be watching to find out.
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via [The Telegraph]