09/06/2000 – Ford CEO Jac Nasser announces safety initiatives during congressional testimony

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Source: Ford Motor Company

WASHINGTON, DC, Sept. 6, 2000 – Ford Motor Company today announced
new initiatives that will provide improved analysis of tire safety
data and will ensure governments around the world receive consistent
information on safety actions.

Ford Chief Executive Officer Jac Nasser announced the company’s
plans today during testimony before a joint hearing by the House
Commerce Subcommittee on Telecommunications, Trade & Consumer
Protection and the House Commerce Subcommittee on Oversight &

“While this is clearly a tire issue and not a vehicle issue, we feel
a responsibility to do our best to prevent a situation like this
from ever happening again,” added Nasser.

First, Ford will work with the tire industry to develop and
implement an “early warning system” to detect the first signs of
tire defects on vehicles already on the road. “This new system will
require that tire manufacturers provide comprehensive real world
data on a timely basis,” said Nasser. “We’re confident the tire
industry will work closely with us on this issue.”

Second, Ford is committing to advise U.S. safety authorities of
safety actions the company takes in overseas markets, and vice
versa. “From now on, when we know of a safety action, so will the
world, even if some customers are totally unaffected,” said Nasser.
This commitment by Ford will begin immediately.

The company continues to devote round-the-clock resources to
replacing bad tires with new, good tires, and to helping find the
root cause behind the high incidents of failures for the recalled

Ford actions center around taking care of its customers. Ford Motor
Company began by insisting that Bridgestone/Firestone recall the bad
tires. A special tire hotline was immediately set up and continues
to operate (1-800-660-4719). Since then the company has worked
closely with the global tire industry to increase tire production.
Ford has also suspended production at three assembly plants –
Edison, New Jersey; Twin Cities; and, St. Louis – to free up 70,000
tires for immediate use as replacements. So far, close to two
million tires have been replaced.

“The strength of Ford has been, and continues to be, its employees
and loyal customers,” said Nasser. “I’m extremely proud of our
employees and our dealers who are working around the clock to earn
our customers’ loyalty. We will do whatever it takes to make our
customers happy.”

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