"Ford leads the truck industry, not because we rest on our laurels, but because we think like leaders -- continually providing our customers with innovative new products that better meet their evolving needs. The 2001 F-150 SuperCrew is one more example. It takes our best selling F-Series to the next level as the only truck in its segment with four full-size doors and a full rear seat, providing increased interior flexibility without sacrificing the "Built Ford Tough" capability our customers count on." -George Murphy, Ford Division General Marketing Manager

Evolved from the trusted F-Series truck platform, the all-new 2001 F-150 SuperCrew is another result of always looking for a better way to get the job done. A better way to transport up to six large passengers. A better way to haul cargo. A better way to tow your boat or trailer. A better way to utilize space and function with people in mind. And, like its F-150 Regular Cab and SuperCab cousins, F-150 SuperCrew will lead the way as the only full-size truck on the market with four full doors.

Heritage and Market Trends For the past 51 years, Ford trucks have been synonymous with the American spirit - tough, functional, innovative and proud. The "Built Ford Tough" F-Series has reflected and anticipated changes in America's wants and needs and all the different ways Americans use their trucks.

In 1948, Ford introduced the F-150 Regular Cab, meeting the demands of the work-truck user while seating three people. In 1974, the F-150 SuperCab appeared on the market, providing a larger cab with a small rear-seat area for gear and occasional six-passenger transportation.

In 1997, Ford was first to market with a three-door version of its SuperCab model, and in 1999, Ford added a fourth door to its SuperCab - another first in the industry. Now, the F-150 SuperCrew builds on this tradition of product leadership by being the only full-size pickup on the market with four full doors and a full rear seat - enough room for six adults to ride comfortably. The optional bed-extender creates a functional seven-foot pickup box for even greater cargo hauling capability. ....

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