I rather like the styling of the new Silverado. But to each his own.
When you think of it, it will do them good for stealing the good features of the truck. They took the most preferred things, and combined them into one truck.
Just like buying anything else, you look for the best features in one unit. They've got that right, whether you choose to admit it or not. Is it outselling the F-150? Hardly. Sales go up though of pretty much every truck out there.