Many years ago I was a salesman for a radio station, we had documentation showing us as the # 1 station in our coverage area. We advertised that fact. I know for a fact we were not the # 1 station, you could ask anyone. What I found out is if you hired the company to do the demographics they would find a time frame that you were # 1. Like between 1:03AM and 1:12AM on the third Sunday of February (maybe a little exaggeration. Now it is a fact, you just don't give the details. Who knows what takes place behind the scenes (if anything). Just my $.02 worth.