Ford should look at a ranger being a real durable little work truck, something out of luxury from the f-150 with less bells and whistles, but providing the same reliability and some of the strength of the superdutys. I would say build a differnt style of truck with a slightly longer front and rear, so you can put a 4.0 strait six in it or mabey even a 5 cylinder. Heres one for you. 1994 F-150 with a 4.9L 4 speed automatic long box single cab 2 wheel drive Price back then $14,500 canadian dollars. Good work truck, and you cant buy any truck of the lot today for that price, let alone a little car.