That doesn't sound like wholesale to me the price is ok but I paid $2500 for my 86, and 1765 for the wifes 89 bronco so that price is not wholesale. But fellro is correct if you bring a southern truck into Iowa they rust apart almost before the first winter is finish the best thing to do would be to take it immediatly to a reputable place for undercoating, and have it done right that will save the body.
I think that price is fair, although you didn't mention whether 2wd or 4wd if 2 wd then maybe a little high.