Ordered my truck 2/11/11 and was told at that time up to 12 weeks. The build began this past Monday 2/28/11. Two great pieces of news to report. In my area there is now a $4000 cash rebate, up from $3500 when I ordered, so hopefully my truck arrives before it expires on 4/11. Yesterday I received my Super Duty brochure I had requested on-line, and it had the much sought after $750 cash back bonus...things are adding up (or subtracting depending how you want to look at it) to a great buy!