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MSRP vs. Invoice - new incentives

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Old 04-02-2007, 01:35 PM
fordmanss12 fordmanss12 is offline
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MSRP vs. Invoice - new incentives

I'm trying to figure out what the difference is. I price out a new Expy EL on Ford's website and it says MSRP is $49K, while invoice is $45K, so should I expect the dealer to sell it at invoice or MSRP?? Also, since the 2K incentive ends today, is there any word on new purchasing incentives?

thanks!
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Old 04-02-2007, 03:13 PM
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SquadCompany13 SquadCompany13 is offline
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I actually payed 1000.00 under invoice. There hold back is 1198.00 so, they made a whole 198.00 on me! My guess, they will probably up the incentive to 3k since that is what they did with the f150 and focus!
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Old 04-03-2007, 11:44 AM
fordmanss12 fordmanss12 is offline
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thx. Looks like I've finally got my deal. 07 Expy Ltd EL 4x4 loaded (nav, dvd tow, conv, etc) for $42K out the door. I'm happy.
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Old 03-02-2008, 02:22 PM
SemperFiDevilDog SemperFiDevilDog is offline
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Always work from Invoice
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