I'm normally not shocked by competitor ads, but this one was pretty horrifying.


The light toolbox falling from the rail shouldn't have punched a hole in the truck bed. I'm used to silly ads showing something like riding up an offset ramp and lifting a wheel up with 2 tons in the bed, and other things that will never happen to my truck. The toolbox scenario in this video is realistic for many of us.

This video just stole some excitement from my new truck I know that the super duty bed is thicker, but man, this is surprising for the F150! I'd like to see the same test with a 2017 super duty.

I've always enjoyed a drop-in bed liner that would fix this issue, but with a fifth wheel hitch, I'll have to use a spray-in. I'm typically pretty hard on my truck bed - tossing in firewood, etc. I suspect that my new super duty will hold up fine, but I sure wouldn't have expected these results with the aluminum F150!

BTW, I know that it usually isn't a problem or we'd hear about issue as there are so many of these trucks on the road.

 

Hmmm. This does not bode well for the F150!

 

If you read the article gm engineers have been working close to a year on finding a way to knock this truck and so what maybe found a glitch but I can guarantee you that this is so far fetched it's not funny. If you spend that much time on anything you can find flaws. No worries here 2018 all Chevy truck will be aluminum so let's revisit this video in front of gm engineers then and watch them stutter!!

 

It looked to me like the blocks were dropped from a higher height into the Ford. Still, the toolbox drop is pretty damning.

 

Not good PR for Ford. A Ford video state that the 8' SD bed had thicker material but I did not hear anything about the shouter bed in the SD. Either way GM did a good job finding a weakness. But it did not sway me.

 

I suspect that sales of the rubber bed rugs will skyrocket.

 

If I was a Ford engineer right now, I'd be pretty happy with the F150 product line. The biggest flaw they could find with the F150 is that the bed dents or gets holes punched in it when GM engineers try to dent the bed and punch holes in the bed. GM is in serious trouble if they're hinging their success against Ford on the strength of the bottom of the bed. This video made me laugh.

 

GM planted a big seed of doubt in people's minds, obviously their clever marketing campaign worked! I wonder how many people were turned off Ford when GM implied that having a "man step" was girly. Aussies have been accustomed to aluminum beds/trays for decades. They hold up just fine.

 

Despite my comments above I am not turned off. The benefits of aluminum for me outweigh the perceived negatives.

GM's video may sway some to move to a 2016 instead of a 2017. But that still benefits Ford.

 

I was pretty impressed with the little amount of body damage that was done if you took a sledge hammer to the side of the truck

 

Only an idiot drops blocks that big into the bed of a truck. You do that to trucks with dump beds, where the steel is much thicker, but they are taller anyway.

You should carry those kinds of blocks in a trailer, not the bed of a truck. Totally unrealistic.

 

I agree that dropping blocks out of a front loaded isn't realistic. The toolbox was a reasonable test IMO.

Don't get me wrong... I'm still buying a 2017 F350 or f450. Just need to know the GVWR to see if I need a dually.

 

With the golf ball size hail F150s be like unaffected. All the Chevys be dinged up. get a spray in liner I bet you will not have that problem. plus if you dumping rock or blocks in a bed you would have got a chassis cab so you could do that with out destroying the bed.

 

Realistically, i wouldnt see people dumping blocks into a bed like that, but the tool box thing is totally unacceptable. Stuff like that happens. i have had items come loose in my bed before and bent the shizzle out of the back of the bed, makes me worry that the aluminum may not bea able to take a mishap. Only time will tell. I'll still never own a chevy truck though.

 

OK guys, think about this. Why did they do the blocks first and then the toolbox? It likely took them multiple tries to get the box to hit just right to make the tear in the bed. But, if the blocks hadn't already bet the bed to hell, you'd notice the marks from the previous tries with the new perfectly painted box. It's marketing folks with editing to boot. Just because something seems to flow in real time doesn't mean it's how it really happened during taping. Remember the car chase scenes where the car slid around a corner leaving black marks in the road. Ever notice all the marks from previous tries before they got it right? GM learned from that lesson and gave a good reason for the marks already being there by dropping the blocks first...