JULY 07 FORD E-NEWS

JULY 07 FORD E-NEWS

 
2011 Ford Explorer designed and tested to world-class craftsmanship standards
Even when the all-new Explorer existed only on a computer screen, Ford was scrutinizing every inch of the redesigned SUV. Every seam, every button, every dial has been studied to make sure Explorer stands out in a crowded, competitive marketplace. In fact, Ford used such high-tech equipment as laser wands and an innovative "e-cube" to ensure the rugged, repackaged Explorer will meet the toughest craftsmanship standards when it debuts later this year. more…
Kristen Kinley | kkinley@ford.com | 313-337-2786
 
Mustang races in NASCAR
Mustang has been racing ever since it first came off the assembly line in 1964, but for all of its success on the track, the pony never competed in NASCAR – until now. The next-generation NASCAR Nationwide Mustang debuted at Daytona International Speedway in the first of four races this season as part of a limited series rollout. Next year Mustang will compete full time in 35 national events, and Ford drivers including former Nationwide champ and current Sprint Cup star Carl Edwards are excited to drive Ford’s iconic muscle car before millions of fans every weekend. more…
Dan Zacharias | dzacharias@pcgcampbell.com | 336-766-8818
 
2011 Lincoln MKX delivers on industry-leading performance, fuel efficiency commitments
The 2011 Lincoln MKX is the newest vehicle in the premium maker’s lineup to offer best-in-class horsepower and torque, and the best fuel economy of any luxury crossover vehicle on the market. The MKX tops all competitors, including the Cadillac SRX and BMW X5, with 19 mpg in the city and 26 on the highway; it has a combined fuel economy rating of 21 mpg. The horsepower of the 2011 Lincoln MKX has jumped to 305 – a 15 percent increase – while torque is up 12 percent to 280 lb.-ft. more…
Marisa Bradley | mbradl31@ford.com | 313-845-3971
 
Ford pioneers new use for soy oil – rubber auto parts
At Ford, even rubber is getting the green treatment. Ford’s biomaterial researchers have engineered a patent-pending formula to use renewable soy oil to improve rubber car parts and make them more environmentally friendly. By using renewable soy oil as a 25 percent replacement for petroleum, Ford has more than doubled rubber’s stretchability and reduced its environmental impact. Soy-based rubber parts such as radiator deflector shields, air baffles, cupholder inserts and floor mats are under consideration for future vehicle programs. more…
Dan Pierce | dpierc41@ford.com | 313-594-0949
 
Ford turns to all-new Edge for Ironman advertising
Look for the all-new 2011 Ford Edge in advertising and on-site displays for the 2010 U.S. Ironman. Ford is entering its sixth year as title sponsor of the triathlon series and the new Edge is serving as official vehicle. Like the athletes who compete in Ironman, Edge has demonstrated strength, leadership and endurance in the crossover market since it debuted in 2006. Ford also is expanding its role with Ironman, launching a new website where endurance athletes of all levels can come together as a community, swap notes and participate in various challenges. more…
Anne Marie Gattari | agattari@ford.com | 313-323-7809
 
Ford adds gas engine to medium-duty chassis cab lineup
Ford’s 6.8-liter V10 gasoline engine will join the lineup of medium-duty chassis cabs, offering a lower cost alternative to customers. Ford now will offer gas-powered vehicles in Class 1 through 7, the only manufacturer to do so. This proven three-valve SOHC engine is rated at 457 lb.-ft. of torque at 3,250 rpm and 362 horsepower at 4,750 rpm. Gross vehicle weight ratings for Class 6 and Class 7 medium-duty trucks range from 20,500 to 30,000 pounds for this engine application. The new gas-powered chassis cabs will be available for order in late 2011. more…
Anne Marie Gattari | agattari@ford.com | 313-323-7809
 
Fiesta Movement winner donates Fiesta to food kitchen
Ford’s Fiesta Movement agent teams designed clothes, created wall art, directed short films and even teamed up with local bands – all with an eye toward bringing Ford’s hot-selling new car to life in local communities across the country. Now, they can add philanthropy to their list of accomplishments. As winners of Fiesta Movement Chapter 2, Team Houston will collect two all-new 2011 Ford Fiestas and will donate one to Noah’s Kitchen, a Houston-area charity. more…
Angie Kozleski | akozlesk@ford.com | 313-323-1984
 
Safety-Kleen goes green with Transit Connect
Safety-Kleen Systems is a company that makes "green" work for other businesses. Now, the leading provider of environmentally friendly products and services is making green work for itself with help from the Ford Transit Connect. Safety-Kleen is replacing 140 large cargo vans in its national sales fleet with Ford’s new compact van. In addition to fuel savings, Transit Connect will provide easier maneuverability in urban areas, added comfort loading and unloading products, and increased visibility from a marketing standpoint. more…
Anne Marie Gattari | agattari@ford.com | 313-323-7809
 
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About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 176,000 employees and about 80 plants worldwide, the company’s automotive brands include Ford, Lincoln and Mercury, production of which has been announced by the company to be ending in the fourth quarter of 2010, and, until its sale, Volvo. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit www.ford.com.

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