09/03/2003 – Ford Truck Sales Set Strong Pace In August

Source: Ford Motor Company

FORD TRUCK SALES SET STRONG PACE IN AUGUST


  • Ranger sales continue strong, up 26 per cent over last year for the best August since 1996
  • Windstar sales up 20 per cent over August, 2002


OAKVILLE, ON., September 3, 2003 – Ford truck sales of 13,638 units climbed six per cent over August 2002, lead by Windstar, Ranger and F-Series. Car sales of 4,668 units were off 26 per cent from the same month last year, resulting in combined sales of 18,306 vehicles, which represented a five per cent decrease from August 2002.


“The strong performance of F-Series and Windstar build momentum for the introduction of the all-new 2004 Freestar and F-150,” said John Vernile, director of field operations, Ford Motor Company of Canada, Limited. “F-Series continues its 37-year tradition as Canada’s favourite pickup truck.”

“The Ranger compact pickup continues to bring younger customers into Ford dealerships and with sales up 26 percent over August 2002, this year was the best August since 1996,” added Vernile.


August Highlights


  • Ford Excursion sales up 13 per cent over August 2002
  • Ford Ranger sales increased 26 per cent for the best August since 1996
  • Ford F-Series continues as the best-selling pickup truck with sales up 10.9 per cent over August 2002


Ford Motor Company of Canada, Limited

August 2003 and Calendar Year Vehicle Sales

2003

2002

% Change

Total Vehicles

August

18,306

19,191

– 5.0%

January – August

174,340

182,110

– 4.3%

Total Cars

August

4,668

6,326

-26.0%

January – August

53,060

60,348

-12.1%


Total Trucks

August

13,638

12,865

6.0%

January – August

121,280

121,762

-0.4%



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